Showcase & Discover Creative Work

Gabriel Trindade Alves

Graphic Designer

New York, NY, USA
Talented graphic designer with considerable level of experience both in companies and as a freelancer. Passionate about almost all fields inside design, focused in Branding, web and print. Proactive, creative and versatile. Bachelor in Graphic Design, Master in Communication Design by Pratt Institute. Great interpersonal skills with team members, directors and subordinates. Absolutely compromised in finding a creative business solution to enhance clients vision.

Work Experience

Addison

Graphic Designer

I am a Graphic Designer helping Fortune's 100+ companies meet goals by identifying approaches that satisfy their strategic and operational requirements and by creating visual concepts to communicate ideas that inspire, inform or captive users/viewers. Projects simultaneously include print and digital medias in various forms, and require the involvement of a big, complex and an energetic team-based effort to be accomplished within the given time and the company's high-stardards.
December 2013 - Present New York, New York, United States

Pratt Institute

Teaching Assistant

I’ve had the pleasure to work as a TA at Pratt’s Masters Program. During spring as Alisa Zamir’s Visual Communications 2 TA, and during Fall in Kevin Gatta’s Visual Communications 2 class. During this one year experience responsibilities included lecturing classes, grading students, art directing academic projects, and helping sustain an collaborative and productive class environment.
January 2013 - Present New York, New York, United States

Freelance

Freelance Designer

I work as a freelance and in-house freelance Designer since the end of Epiphany Design. I've been part of various projects in different fields of graphic design, such as Branding, App Design, Editorial Design, and Motion Design. The responsibilities of this position might require leading and managing skills as well as responsibility on creating visual content and implementing communication strategies. The goal of such projects are to visually convey and solidify an employer/client’s unique brand values or to amplify specific target messages for a campaign. I've had the pleasure to get involved with projects/companies such as:

- Thoughtlab
- BMG
- Artissima
- Gijig
- Utah Food Services
- NEU
- Lagoa Investiments
- University Ventures Fund
- BMG
- Bigdata Corp.
- 7th Art Group
- Globo.com
- Techtudo.com
- FicTix
- Dom Productions
- Rio Athletic Management
- Stoneage Tech
- RTM Advocates
- Medical Compass
January 2011 - December 2013 New York, New York, United States

Epiphany Design

Co-Founder

Co-owner and Lead designer of a graphic design company called Epiphany Design in Rio de Janeiro, with Master in Design Management Renato da Fonseca. The company was created with the purpose to provide a fresh graphic design service to the local industry, by enhancing client's vision with smart strategic choices and appealing visuals. Responsibilities included managing projects and client relationships, idea generation and creative production, and art direction/design (editorial, web design). The Company ended after two years of existence due to my move to NYC to start my Master's program.
October 2009 - July 2011 Rio de Janeiro, Brazil

StoneAge Tech

Graphic Designer / Interactive Designer

Stone Age tech is a big data analytics company based in Rio de Janeiro. As the lead graphic designer in their brilliant team, I was responsible for: Developing engaging and human-centered UI and UX; Branding internal and external products; Designing promotional material and stationary system internally and for products; and art directing an outside vendor responsible for designing the company's new website and internal managing tools.
January 2008 - November 2010 Rio de Janeiro, Brazil

Module8

Graphic Design Intern

Modulo8 was an small but promising advertisement agency based in Rio de Janeiro Brazil. Due to it's small size, I was able to be extremely hands-on and learn directly from Modulo8's experienced owners, Nilza Rezende and Lena Chave, while dealing with everyday graphic design problem-solving. Responsibilities included: Development all the identity for the social media project called "Dr. Murilo": web design, illustration and brand identity; Designing prints, advertisements, logos for various companies and marriage invitations.
January 2007 - December 2007 Rio de Janeiro, Brazil

Education

Pratt Institute

MS in Communications Design

GPA 3.85
August 2011 - Present New York, New York, United States

PUC-Rio

BA in Graphic Design

January 2006 - December 2010 Brazil

Languages

English (Fluent),
Portuguese (Native),

Design Proficiency

I like to think that being a designer is simply being able to apply an empathetic and creative way of seeing into any process. That being said, the essence of a designer is Design Thinking, and not the skills one has, for that can be learned along the journey.

Nonetheless the following are some of the skills I've acquired throughout the years, both as a student and a professional:

- Branding
- Strategic Thinking
- Marketing
- Typography
- Creative Process
- Webdesign
- Illustration
- Flash Coding
- Digital Panting
- Collage
- Animation
- Photography
- Packaging Design
- Printing / Pre-Press

Publication

In Encode, Gabriel Alves sets forth his vision for creative designers, based on his personal experience and training. Alves argues that such designers are not artists in that they do not create original, inspired art for the sake of art; rather, their creative efforts are available “on commission,” as it were—clients hire designers to advance their vision for their business, project, etc. Sometimes this means taking a step back and tweaking the client’s vision; often it entails working closely with the client and perhaps a whole team of creative professionals to actually define and refine the client’s vision.

Alves offers his vision for creative designers, stressing that to be successful in their endeavors, they must step outside their comfort zones and embrace uncomfortableness. They must seek new and innovative ways of expressing the vision their clients wish to share with the world, and this often involves intensive collaboration with other design professionals, as well as those outside the design field. Alves provides several examples of the design process from his own professional background.
Success as a creative designer comes from a willingness to think outside the box, to create new visions, to see connections where others might not, to develop innovative ideas and approaches, and to deliver a quality product to the client. Alves offers a “toolkit”, a step-by-step outline explaining just how to engage in this seemingly simple but actually quite complex process.

Creative designers seeking to improve their bottom line, more fully develop their own creative process, or both would do well to read Encode thoroughly and use Alves’ toolkit as a guide to utilizing their talent and training more efficiently and effectively.

http://www.blurb.com/b/4407434-encode

Favorite Saying

“Man is, above all things, what he creates” - Antoine de Saint-Exupéry