Freelance brand designer based in São Paulo - BR.
Worked with the team in project coordination, helping creating tailor made strategic and creative processes – customised for each client – and developing visual identities to create unique brand expressions. Working in a "boutique" agency model, complemented the team with tools that brought a craftier way of thinking design focusing on high end experiences.
Main clients: Italac, O Boticario Group, Salton, Nutty Bavarian, among others.
São Paulo, Brazil
Responsible for coordination of a multitalented team, developed multidisciplinary design projects in corporate and consumer branding, covering multiple brand touch points. My focus was to search for innovative design tools, bringing inspirational and conceptual depth to each project through new creative processes.
Main clients: Coca Cola Company, L'Occitane au Brésil, O Boticario Group, Natura, among others.
- October 2017
Worked with the consumer identity department, developing visual identities, packaging and point of sale experiences from concept to execution. With direct contact with the agency´s strategy and verbal departments, always based my work in research and strategy tools.
Main clients: Garoto, Nestlé, O Boticário Group, DIAGEO, Nespresso, among others.
Part of the packaging design team, responsible for creation of comercial and assertive design solutions.
Main clients: Hypermarcas, J.Macedo, Brasil Kirin, among others.
- November 2010
Worked with the internal marketing team, helped developing sales strategies for the antiretroviral market, with focused on prescriptors and patients.
Main product: FUZEON® (Enfuvirtide)
- March 2009