Erin Waddington

Creative Director

Austin, TX, USA
My background includes experience in fast-paced interactive, cutting edge agency, consulting and in-house environments, as well as managing highly successful creative teams.

Work Experience

NetSpend

Creative Director

August 2014 - Present Austin, Texas, United States

SocialMedia.org / GasPedal

Creative Director

Lead a small creative team to develop customer lifecycle materials, content strategy, branded collateral, and events, Managed development partner and concepted and redesigned of two mobile-ready responsive websites.
October 2013 - April 2014 Austin, Texas, United States

Somnio

Associate Creative Director

Lead a creative team that included, Interactive Art Directors and Graphic Designers and worked cross-functionally with developers and content strategists. I also developed internal processes to improve creative output and innovation. Other responsibilities included project and client strategy, client pitches and collateral, development of Statements of Works, creative briefs and design documentation. Clients included: IBM, Cisco, Dell, HP, Emerson, and others.
June 2012 - March 2013 Austin, Texas, United States

The Label Collective

Creative Lead, Art Director

Offering creative strategic and tactical consulting for:
Lifecycle marketing, product go-to-market launches, digital and traditional marketing, user experience, design, user interface design, infographics/data visualization, branding, advertising, creative and art direction, and other creative services.
May 2012 - Present Austin, Texas, United States

Bazaarvoice

Senior Interactive Art Director

Provided creative leadership for an emerging startup, in an entrepreneurial in-house marketing team. Creative lead for global campaigns and programs, mentorship of junior team members, and strategic vision. Orchestrated RFPs for global rebrand and website launch preceding a successful Initial Public Offering (BV).
March 2010 - May 2012 Austin, Texas, United States

Schematic

Associate Creative Director

One of two initial creative directors selected to start and shape the creative team and culture in the Austin office. Responsibilities include, leading and mentoring a creative team of 15+, as well as ensuring innovative, on-time, on-target, multi-channel integrated marketing solutions. Responsible for clients such as Dell (Fortune 50) and Reliant Energy (Fortune 500) providing digital marketing AOR needs. Awarded the 2008 Schematic Service Award for Contribution.
May 2008 - March 2010 Austin, Texas, United States

Tocquigny

Group Creative Director

Lead and managed the agency's creative department of 6+ direct reports; apply conceptual strategy; facilitate brainstorming; and steer projects to completion in collaboration with the agency's account services, interactive, media and operations disciplines. Work experience includes a variety of well-known technology, non-profit, business-to-business, financial, and consumer brands.
October 2006 - October 2008 Austin, Texas, United States

Symantec

Senior Graphic Designer

Design conception and creative direction for company wide projects spanning industry sectors. Responsibilities included Web design, user interface, information architecture, stage design, event design, environmental design, vendor and resource management, client interaction and management, and strategic brand direction.
August 2004 - September 2006 San Francisco, California, United States

Lante (now Razorfish)

Graphic Designer

Design, conception and production for company wide projects spanning industry sectors. Responsibilities included Web design, user interface, information architecture, vendor and resource management, client interaction and management, and strategic brand direction.
December 1999 - June 2002 San Francisco, California, United States

Education

University Of California San Francisco

MBA

September 2002 - May 2003 San Francisco, California, United States

Cornish College Of The Arts

Bachelor of Fine Arts - Design

September 1996 - May 1999 Seattle, Washington, United States

Seattle Central Community College

A.A.

September 1994 - May 1996 Seattle, Washington, United States

Awards

Cornish College Of The Arts

Best of Show Award

1999

Schematic

Annual Excellence Peer Award

2010

Skills

Adobe Creative Suite, Advertising, Art Direction, Branding, Branding, Creative Direction, Creative Team Management, Digital Marketing, Graphic Designer, Identity, Information Graphics, Mentoring, Microsoft Powerpoint, Product Design, Site Map, Storyboard, Styleguides, Template Design, Typography, Typography, User Experience Design, Video Direction, Wireframe,