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Francesca Mangiaracina

Graphic Designer

London, United Kingdom
+44 (0) 7707 085 101
I have been working in the design industry since 2005 within different communication agencies around the world. I have been in London since 2010. My role has led me to oversee concept implementation, give design direction and ensure the highest production standards in every job. My main experience is in corporate design, branding, print and packaging design. In addition, I have gained a deep knowledge of production processes from paper stocks to print techniques. I also have a personal passion for typography and bookbinding.
London, United Kingdom
Feb 2014Present
London, United Kingdom
Aug 2012Feb 2014
Middleweight Graphic Designer
Running my own project as brand guardian supporting the Creative Director in producing a variety of branding, print and digital material for main client, Hermes Fund Managers, being responsible for all marketing collateral.

Working on new projects from concepts through to artwork, managing the brand guidelines and negotiating directly with suppliers, paper merchants and printers. Presenting projects and concepts to clients.

Working also for other clients on an ad hoc basis, these include such clients as NOW Pensions, Arthritis UK, Coats and AIMA designing all marketing collateral such as annuals reports, websites, banners.

Led a high creative input to the team supporting Creative Director, managing junior and freelance designers.
London, United Kingdom
Jun 2011Jul 2012
Graphic Designer
Designed collateral for external, internal and online communication including brochures, advertising, annual reports, handouts, flyers, newletters from brief to fulfilment for in-house marketing department, ensuring brand equity.

Responsible for creation, production and post-project support activities delivering a high-level of service in a high-pressure, deadline-driven environment. Led a high creative input to bid documents and provided complete design support to Business Development Managers that successfully brought several clients to the company, such as British Airways.

Directed freelance illustrators, communication agencies. Maintained continuous contact with internal and external clients/suppliers to ensure quality at each stage of the project.
London, United Kingdom
Apr 2011
Graphic Designer
Created online communication assets and concept ideas for advertisements.
London, United Kingdom
Jan 2011
Graphic Designer
Developed logo concepts, advertising and online communication tools, including static and animated banners for, My planet travel awards, Russia’s top travel awards.
Milan, Italy
Jan 2010Sep 2010
Graphic Designer
Performed a critical role within the company, with responsibility for the provision of high-level services to clients including: tivù, Italian digital television company, Frette, La Gardenia and Fendi.

Demonstrated innovation and strong commercial skills in the role with sole responsibility for account with tivù client. Managed both clien and supplier relationships. Designed and created large format posters, marketing collateral, website concepts, brochures and pop ups in stores.

Worked to the highest professional standards at all times to ensure the delivery of project stages to strict deadlines.
Milan, Italy
Oct 2008Dec 2009
Junior to mid-weight Graphic Designer
Managed all stages of key projects for high-profile Italian clients including Dainese, Dam, Radio 24, Nestle and TDR Tabacco. Working with the highest levels of accuracy and attention to detail in the development of high quality artwork to exact client specifications.

Led a key exhibition project: creation of the visual identity of the exhibition, development of public information campaign including large format posters, postcards, leaflets and website for website for the Borough of Milan, displayed in seven cities in the Milan area. Sole responsibility for the development of the online presence for the exhibition.

Additional areas of responsibility included the creation and editing of visual concepts, photo-retouching, visualisations for new packaging designs of Nestle brands in Italy.
Milan, Italy
Mar 2006Sep 2007
Junior Graphic Designer
Managed key projects for national and international clients including Johnson Control and Camporignano and developed a broad variety of marketing materials, including leaflets, brochures and banners.

Produced artworks, logos and stationery for an international competition run by Ljubljana tourist office and national competition promoted by ATOS.
Goa, India
Sep 2005Dec 2005
Graphic and Product Designer
Gained a thorough grounding in the practical demands and requirements of graphic design within an internship in Goa (India). Thrived within a highly creative environment: researched and developed new cutting-edge ideas for the design of rugs and carpets.

Key achievements in the role included the successful development of new packaging concept design for Alessi tableware, which is now sale in Selfridges, London.
Milan, Italy
Jan 2004Jul 2008
Politecnico di Milano
Communication design
Milan, Italy
Jan 2010May 2010
cfp bauer
Bookbinding course
Milan, Italy
Oct 2008Jun 2009
cfp bauer
Culture typography course.
Milan, Italy
Mar 2007
Type design High education course Typographic history and culture - Type design.
English (Advanced), Italian (Native)
Acrobat Professional, Indesign CC Photoshop CC Illustrator CC, Keynote, Lightroom, Office Package
Additional Information
I am interested in various tipe of literature: design, typography, photography and general culture. Travelling to extend my interest on antropology of different culture. Visiting museums.