Franco Paolo Yap
Brand Designer/ Strategist
Doha, Qatar
+974 66569989
be.net/fpsy
To understand the client's shared values and beliefs, I believe in the design process, which pivots into brand positioning in the market.
Work Experience
Socialite
Brand Designer
• Briefing the creative team about marketing projects they’ll be working.
• Researching clients and their commercial environment, objectives and the subjects at hand
• Create visual identities (logos, colours, fonts), print media, out-of-home-media, packaging,
online campaigns, websites, applications and much more
• Researching clients and their commercial environment, objectives and the subjects at hand
• Developing ideas and strategies that show insight and innovation
• Post for Social media advertising and generic advertising using various platforms
• Style Guide designing for the corporate client as part of their brand identity.
• Providing a weekly social media postings with copy writers.
• Website designing as part of the companies brand service.
• Researching clients and their commercial environment, objectives and the subjects at hand
• Create visual identities (logos, colours, fonts), print media, out-of-home-media, packaging,
online campaigns, websites, applications and much more
• Researching clients and their commercial environment, objectives and the subjects at hand
• Developing ideas and strategies that show insight and innovation
• Post for Social media advertising and generic advertising using various platforms
• Style Guide designing for the corporate client as part of their brand identity.
• Providing a weekly social media postings with copy writers.
• Website designing as part of the companies brand service.
May 2022
- September 2022
Doha, Qatar
Conmarble Concrete
Brand Designer
At CONMARBLE CONCRETE, we go above and beyond to ensure that we provide our clients with a comprehensive interior and landscaping specialized design and artistic execution services inspired by our LOVE FOR CONCRETE.
My Job scope is maintaining a strong brand identity and social media, to a highly competitive Doha concrete flooring market.
Skillsets:
- Brand Identity ( Logo style guide, Company profile, and print collaterals).
- Social media manager (Visual Projects, Conmarble Concrete, Qatar Padel Construction, and All Middle-East Concrete Equipment.
- Photo and Videography of Concrete flooring products and exhibition events.
My Job scope is maintaining a strong brand identity and social media, to a highly competitive Doha concrete flooring market.
Skillsets:
- Brand Identity ( Logo style guide, Company profile, and print collaterals).
- Social media manager (Visual Projects, Conmarble Concrete, Qatar Padel Construction, and All Middle-East Concrete Equipment.
- Photo and Videography of Concrete flooring products and exhibition events.
April 2021
- April 2022
Qatar
Oxygen Events
Brand Designer
Responsible for Advertising & marketing campaigns and specialize in Corporate Branding and Events.
April 2018
- January 2020
Qatar
Hadu Projects
Graphic Designer
Responsible for Advertising & marketing campaigns and specialize in branding for gift items.
September 2015
- February 2018
Doha, Qatar
Al Dar Properties
Graphic Designer
Producing rough sketches or computer visuals for Real Estate company.
December 2013
- September 2015
Doha, Qatar
Delta Marketing Co.
Graphic Designer
I am responsible for creating designs for marketing collaterals, "Print and video ad P.O.P's", and 3d presentation as well.
March 2011
- December 2013
Jeddah, Saudi Arabia
Education
Far Eastern University
Bachelor of Fine Arts Major in Advertising Arts
I am an Advertising students work in full-agency teams of art directors, copywriters, graphic designers, photographers, and more.
Since a student, in this unique program work with real clients, I don't just graduate with great portfolios, I also graduate with the experience and connections to succeed in the professional world.
Since a student, in this unique program work with real clients, I don't just graduate with great portfolios, I also graduate with the experience and connections to succeed in the professional world.
June 2003
- March 2007
Manila, Philippines
Languages
English (Advanced),
Filipino (Native),
Chinese (Beginner),
Skills
Freehand Sketching,
Illustrator,
Indesign,
Photoshop,