Fiorella Hodgman

UX/UI/Visual, & Web Designer

Escondido, CA, USA
Hello! My name is Fiorella, but most people call me Fio.
I'm a San Diego-based Designer.

Design is my passion. I am an experienced UX/UI Visual Designer and Front-End Developer, from print to screen. My time working with a company with several brands and clients, plus my time as an editorial designer has helped me to produce User Flows, User-Friendly Sites, Marketing Landing Pages and Front-End Developing in general in a quick turnaround environment and always will aim to overpass expectations. User Research, Analytics, Personas, Visual Design are my forte, no matter for what medium. I can collaborate by organizing content into hierarchical systems that will not only make the project visually pleasing but most important will communicate effectively.

I think all good design helps, no matter how small we may believe our contribution to society may be, if aids to everyday people's lives, will be already a huge advance, Fio


ABOUT ME:
As a designer, my job and pride are to find ways in most cases visually to communicate ideas or even better ideals. To do so, as a designer I’m always evolving along with new studies, techniques, and technology. I’m always interested in projects where I could be challenged and have space to grow in my craft. I studied Web Design & New Media at the Academy of Art University, in San Francisco, as well as Reprographics/Pre-Press in San Diego, California.

Don't hesitate to contact me with any questions you may have, Fio

Work Experience

Trucept Marketing

UX/UI & Web Designer

Product Design, Visual Design, User Experience, User Interface Designer, Graphic Designer & Front-End Developer.
May 2019 - Present California, United States

TeachLogic

UX / Web Designer (Contract)

New Website, as a freelancer
Sound Field Audio Hardware for Classrooms.

TeachLogic enhances voice clarity for classrooms through affordable, easy-to-use, wireless microphone and classroom audio systems specifically engineered for the learning environment.

Duties:
UX, User Research, review statistics; this in order to lean about customer data, design rationale, and industry trends.
- Collaborated with other designers, marketing manager, and developer.
- End-to-end conceptualization of the design strategy for multiple platforms / mediums
- Wireframes, moodboards to articulate visions/design ideas
- Depending on project, implementation UX solutions through consistent, wireframes, prototypes and high-fidelity mockups
- Update Style Guides and design systems
- New Boot Design for conference
- New catalog
May 2019 - May 2019 California, United States

Isodiol

UX / Web Designer (Contract)

Health & Wellness Company with nine brands, as well as several divisions and subsidiaries.

Duties:
Lead UX/Web Designer for most of their brands (I worked with about 7 of them)
UX, User Research, statistics review; this in order to lean about customer data, design rationale, and industry trends.
- Collaboration with other designers, business strategists, product managers, and developers.
- End-to-end conceptualization of the design strategy for multiple platforms / mediums
- Wireframes, moodboards to articulate visions/design ideas.
- Depending on project, implementation UX solutions through consistent, wireframes, prototypes and high-fidelity mockups.
- Full design and package assets for developers with specs, and if needed help with any extra assets as needed.
- Update Style Guides and/or design systems.
- Help with any collateral as needed, catalogs, sells sheets, etc.
June 2018 - December 2018 Escondido, California, United States

Brain Corp

Graphic Designer (Contract)

Robotic solutions, autonomous robots, I worked with their commercial floor scrubbers & floor cleaning machines division “robots”

Contracted twice – Duties:
First to help clean the content and update visually one of their manuals, and then a second time to design a large brochure of all their robots.
- Collaborate with engineers and managers to obtain the best solution for the manual.
- Photoshoot of the product.
- Design, and over iterations as needed.

Very successful final collateral products, and I’m very happy with the end results.
December 2018 - April 2018 San Diego, California, United States

The San Diego Voice And Viewpoint Newspaper

Head Graphic Designer (Part-Time)

Cover and event color pages every week.
May 2011 - Present California, United States

Mission College Santa Clara

Admissions and Records – Student Enrollment Services- CCCApply Applications

Oversee CCCApply student applications and troubleshoot as needed, as well, assisting in the readiness, transition, and support of co-workers during Banner implementation.
September 2016 - March 2017 Santa Clara, California, United States

Sign King

Graphic Designer

Print Design
February 2013 - September 2016 San Diego, California, United States

Education

Academy Of Art University (AAU)

Bachelor Web Design & New Media

August 2013 - Present San Francisco, California, United States

UCSD Extension

2009 - 2010 California, United States

San Diego Community College District - ECC

Certification - PrePress & Reprographics

2010 - 2011 San Diego, California, United States

Languages

English (Fluent),
Spanish (Native),

Skills

Acrobat, After Effects, BASIC SOCIOLOGY, Editorial Designer, Illustrator, Indesign, InVision, Junior UX/UI Designer, JUST A DESIGNER, Layout, Lightroom, People Skills, Photoshop, Pre-press, Print Designer, Sketch, Typography, User Experience, User Research , Web Designer, XD,