• Conceptualised and executed creative and innovative on-brand
visual solutions on a variety of media platforms for various clients
including Accenture, Vodafone, BMW, Roche, and BHP
• Provided tailored-designed layout proposals for million-dollar contract
pitches while meeting strict deadlines within allotted budgets
• Adapted and remained flexible to meet deadlines in a fast-paced
and high-pressure environment

• Responsible for creation and development of concepts, working
closely with 4 art directors through each strategic project stage for
clients including Accenture, Intel, Oracle, and the Commonwealth
Bank of Australia
• Oversaw and trained 4 full-time mid-weight designers while
supporting the team during seasons with limited staff
• Consistently recognised for offering innovative ideas and
solutions to exceed KPIs, earning a “Passion” award for going
above-and-beyond to reach target objectives in-line with
company values and philosophy

• Led efforts to develop a brand identity and website while creating
visuals for points-of-sale, product range photography, catalogues,
flyers, and magazine ads
• Focused on managing social media presence involving the design
of marketing materials to the internal team and over 1,300 customers
in Australia and New Zealand
• Liaised with suppliers to build stakeholder relationships for global
brands such as Qantas, Luxottica, and Speedo
• Awarded a Certificate of Appreciation based on work ethic
and invaluable contribution to the company

User-Centred Design Process, Design Thinking, User and Competitor Research, Surveys/Interviews, User Persona, User Journey, User Flow, Information Architecture, Mobile-First Design, Card Sorting, Low-Fidelity and Rapid Prototyping, Mid- and High-fidelity Wireframes and Prototyping, Clickable Prototypes, Usability Testing, A/B and Preference Testing, Responsive Frameworks, HTML basics, Design Language Systems, Designing for Accessibility, Design Presentations.

Lean UX is the practice of incorporating the Lean Methodology into User Experience to bring the true nature of our work to light faster. Detailed design cycles are replaced in favour of short, iterative, low-fidelity cycles, with feedback coming from all members of the implementation team and users, as early and as often as possible.

Subjects taken: Introduction to Lean UX and User Interviews, Personas and User Journeys, Design Studio technique and Usability Testing

Tractor is an independent design school created by designers for designers. As a small and elite school, Tractor is uniquely positioned to create truly exceptional industry ready graduates. Established by well known creative studio Mentally Friendly in partnership with influential industry leaders, it is a unique and advanced learning experience.

Subjects taken: Brand strategy, branding, app design, responsive web design, digital display advertising, designing for social web and client presentation techniques.

The Higher Education Institute of Design (Italian: Istituto Superiore di Design, ISD) is the first Institute in Southern Italy that operates in the field of professional academic training for fashion, graphic and design.
ISD was born in 1989 with the purpose of establishing an innovative teaching methodology, which is able to put together academic flexibility and a strong practical dimension, and which is able to train professionals willing to respond adequately to the needs of the labour market.
Today ISD is an international school of Design that offers a wide range of academic and master courses. Specialized in Graphic and Multimedia Design, Interior and Industrial Design, Fashion and Textile Design, the Institute welcomes students coming from all of Europe and all over the world.

Subjects taken: Typography, web design, motion graphics, multimedia design, video design, graphic design project, photography, advertising and editorial design.

The School of Higher Education in Advertising and Marketing (Portuguese: Escola Superior de Propaganda e Marketing, ESPM) always had strong links with the business world, advertising agencies, communication media and advertisers of that time. Loyal to its origins, ESPM offers today on its three campuses undergraduate courses in: Business Administration, Design, Journalism, Advertising and International Relations. ESPM also offers MBAs, Masters Degree courses in Marketing, specializations, academic, PhD, Executive Education, and several extension courses. The School is continually investing in knowledge production.

Subjects taken: Finance, marketing, design history, aesthetics & culture, colour theory, semiotics, anthropology, ergonomics & usability, materials and processes, cinema aesthetics, video production and editing, print production, packaging, cartooning, photography, editorial design, graphical analysis, web design, lettering/typography, way finding systems, exhibition design and graphic design project.