Digital Strategy and Visual Solutions
I've been managing the digital strategy of companies with a strong visual orientation.
During these years, I have designed: brand identities, visual storytelling, websites, motion graphics, interactive experiences, events material, interior design installations.
Marketing and Communication Art Director
I was in charge of the company's visual strategy, managing the production of all commercial, promotional & communication materials, including brand awareness’ strategies design, in order to support the sales department and promote the company’s products. I managed the company visual strategy, coordinating heterogeneous teams in the EMEA and APAC offices.
- June 2017
Design Department Manager, Web Art Director
This role involved the management of the design department, mainly focused in the research and the modeling of the company’s proprietary platform, the development of software’s user interactions and user interfaces, and marketing websites.
I was the person in charge of the entire process in agile, guaranteeing the output and the delivery of the B2B platform focused on the optimization of the video production process.
- June 2016
Founder - producer, creative, art direction, graphic designer
This experience was beneficial to learn how to manage and organize a heterogeneous team, to improve my design and communication skills and to steer my professional career towards the video industry.
- September 2010
Founder - video producer, copy, web design
This project was one of my first approach towards a complex web architecture. With a team of three people, we designed a platform that allowed copywriters, editors and casual writers to reach their public through one of the first micro-blogging websites.
- January 2011