Fabio Lettieri

Senior Art Director at Leo Burnett | Graphic Designer

Milan, Italy
Since I was a child, I’ve been always fascinated by the artistic expressions. I was looking for my personal one. At the age of fourteen, while I was attending the high school of art, I’ve heard of the advertising practice of art direction for the very first time, It was love at first sight. We’ve been flirting through the walls of the New Academy of Fine Arts in Milan (NABA). I began working as Graphic Designer and Digital Art Director for a site of online shipping. Actually, I concurrently did three jobs in order to pay the academy fees. During the third year my love brought me abroad for six months, attending the University for the Creative Arts in Farnham. In England I’ve won a contest that allowed me to do an internship in Bloom Consulting Agency based in Madrid. Once I came back in motherland, I graduated in Graphic Design & Art Direction (106/110). In the meanwhile I have started my first job as Assistant Art Director at Ogilvy & Mather Advertising in Milan. It has been my really first gym, I’ve been training hard learning the art of craft and after a year i became Junior Art Director. Few months later I started a short freelancing period working with some agencies as Art Director and Graphic Designer as well. In February 2013 I landed in Italia Brand Group where I’ve been working across on and off line projects as Art Director for three years. In March 2016 I've started a brand new adventure in M&C Saatchi Milan, where I've been mainly dedicated to the Italian communication for BMW. I also worked for Sky and for the launch campaign of E.ON in Italy. One year later I've been recruited at Leo Burnett Milan as Senior Art Director where I currently work on client such as Polaroid Eyewear - Safilo Group, McDonald's, IQOS - Philip Morris International, Maserati, FCA Fiat Chrysler Automobile EMEA.

Work Experience

Leo Burnett

Senior Art Director

Clients: Polaroid Eyewear - Safilo Group, McDonald's, IQOS - Philip Morris International, Maserati, FCA Fiat Chrysler Automobile EMEA, new business.
April 2017 - Present Milan, Italy

M&C Saatchi

Senior Art Director

Clients: BMW, E.ON, SKY.
March 2016 - March 2017 Milan, Italy

In Adv, IBG - ItaliaBrandGroup

Art Director

Clients: BioPoint, La Gardenia, Atisale, Manfrotto, Limoni, New Business.
February 2013 - March 2016 Milan, Italy

Freelance

Art Director & Graphic Designer

Clients: Ogilvy & Mather, H-57.
November 2012 - February 2013 Milan, Italy

Ogilvy & Mather

Junior Art Director

Clients: Galbani, Galbanino, Vallelata, Bel Paese, Santa Lucia, Galbani Gim, Arnoldo Mondadori.
April 2012 - November 2012 Milan, Italy

Ogilvy & Mather

Assistant Art Director

Clients: Kraft Foods Hag, Nestlè Lactalis, NaturaSi, Ogilvy Action, Università commerciale “Luigi Bocconi".
October 2011 - April 2012 Milan, Italy

Spedire.com

Digital Art Director & Graphic Designer

Spedire.com is a website for shipments online.
Tasks: develop the brand, increase the web contacts, improve the user experience on the website and also develop advertising projects online and offline.
December 2010 - June 2012 Milan, Italy

Bloom Consulting

Graphic Designer

Nation Branding & City Branding.
Country branding projects for Poland and Alentejo (portugal region).
May 2011 - June 2011 Madrid, Spain

STcopy Graphics & Digital Printing

Graphic Designer

July 2007 - August 2007 Arcore, Italy

Education

Nuova Accademia Di Belle Arti Milano (NABA)

BA (Hons) in Graphic Design & Art Direction

Votazione: 106/110
September 2008 - February 2012 Milan, Italy

University For The Creative Arts (UCA) - Farnham

BA (Hons) Advertising & Brand Communication

Votazione: 26/30
September 2010 - February 2011 Farnham, United Kingdom

Istituto Statale D'Arte

Diploma in Advertising Techniques & Communication Design

Votazione: 95/100
September 2003 - June 2008 Monza, Italy

Languages

Italian (Native),
English (Fluent),

Awards

Key Awards

Gold - Energy & Transport | E.ON #HateWaste - Integrated campaign

2017

NC Digital Awards

Bronze - Integrated Campaign | BMW NEXT 100 WALL - Cross media

2017

ADCI Awards

Silver - Integrated | E.ON #HateWaste - Integrated campaign

2017

ADCI Awards

Silver - PR | E.ON #HateWaste - #FrozenPalace

2017

ADCI Awards

Shortlist - Outdoor | E.ON #HateWaste - #FrozenPalace

2017

ADCI Awards

Shortlist - Promo & Activation | E.ON #HateWaste - #FrozenPalace

2017

ADCI Awards

Shortlist - Promo & Activation | BMW NEXT 100 WALL - Cross media

2017

Lüerzer Archive

Published in issue 3/2017 | E.ON #HateWaste - Print campaign

2017

NC Awards

Gold - Public interest | E.ON #HateWaste - Integrated campaign

2017

Skills

Advertising, AfterEffects, Art Direction, ATL, Brand Design, BTL, Corporate Communications, Corporate Identity, Creative Thinking, Dreamweaver, Excel, Flash, Freehand, Graphic Design, Illustrator, Indesign, Keynote , Lightroom, Modo, Motion Design, Packaging, PDV, Photoshop, Powerpoint, Premiere, Problem Solving, Soundbooth, Typography, Web Design, Word,