Fabien Nauroy

Design & Product Strategy Director @ Native Union

Hong Kong

Work Experience

Native Union

Design & Product Strategy Director

By combining the finest materials, functional design, and considered details, Native Union creates an exclusive range of mobile accessories with one goal: Enhance the way you live with your tech.

- Lead a creative team of 12. (3 Product Designers, 4 x Graphic Designers, 2 x Product Managers, 3 x Product Marketing and Copywriting)
- Define and implement a creative direction and product strategy in line with the brand vision and business objectives.
March 2016 - Present Hong Kong

Native Union

Head of Design

Native Union was born out of a shared passion for good design and well-made products. I had the chance to join at early stage to set up the in house design studio. Six years later NATIVE UNION has offices in Los Angeles and Hong Kong with a team of 75. Our product can be found globally in the most prestigious stores like Colette in Paris, Barneys New York, MOMA, The Conran Shop, Mr Porter and Apple Store.
November 2011 - February 2016 Hong Kong

Kokido Development Limited

Lead Designer

KOKIDO Development Limited designs and manufactures pool maintenance tools and parts for importers and retailers worldwide. I was in charge of refreshing their own label, starting with a new brand identity, then developed several new product ranges to achieve strategic business targets.
June 2009 - October 2011 Hong Kong

Acer Inc

Industrial Designer

ACER is a taiwanese multinational hardware and electronics corporation. I was part of their Parisian ID studio working on the design and development of an entry range smartphone: ACER BeTouch100. I had the chance to participate in Product Strategy meeting following the acquisition of Packard Bell. I was also supporting one senior designer on CMF research, sketches and rendering for a new laptop line.
June 2008 - May 2009 France

Sagem Communications

Industrial Designer

SAGEM was a major french company involved in defense electronics, consumer electronics and communication systems. They now merged with SNECMA to form SAFRAN. I worked in their mobile accessory division, mainly on the design and development of a range of bluetooth headsets, speakers and car kits.
June 2007 - May 2008 France



Masters Degree Industrial Design

September 2004 - May 2009 Paris, France


French (Native),
English (Fluent),


Land Rover Born Design Awards

BORN Design Award - Design Objects


Industrial Designers Society Of America (IDSA)

IDEA Bronze - Communication tool


Core77 Design Awards

Notable _ Consumer Product


Chicago Athenaeum Museum Of Architecture And Design

GOOD DESIGN - Consumer Electronics


Good Design Australia

GOOD DESIGN - Consumer Electronics