Working in a dynamic studio, alongside web developers and other designers, I have participated in different Graphic Design Projects that involved Branding and Corporate Identity, as well as Editorial and Web Design. I have gained very helpful skills such as Project Management and CMS.

Clients:
CHS Alliance
World Health Organization
Parksite Private Suite
Clinique
COPs
International Council of Nurses
IFPMA
TRAD Hire & Sales

I managed the promotional content plan for the Sainsbury’s groceries website, Checked the accuracy of the information provided – including promotional details and copy, and update the plan with relevant amends.
I was responsible for ensuring that the content plan was completed on time, accurately and that the content team was clear on what content needs to be built for the site. I worked with the online trading team to query and resolve problems on the content plan such as promotional queries, typos, as well as suitability of bookings.
I managed the change control process of the content plan, and managed the amends with the content manager and administrators
I checked the accuracy of content and links using the website preview environment. When content was live on the website, I audited all areas of the website keeping a log of errors and corrective action.
Carried out regular competitor reviews and share with the wider team
Worked with other content administrators and content managers to accurately load promotional, event, and brand building content in accordance with the approved content plan.

Art Direction, Editor, Illustration, Photography, Editorial Design

I was in charge of the entire visual identity and editorial design of the magazine. Within less than two years, the art oriented publication gained an acclaimed respect within the art community in Buenos Aires.
I was responsible of meeting artists and keeping up to date with the underground artistic scene in Buenos Aires, which intensively inspired me to develop an edgy aproach in terms of Editorial Design.
I developed a keen eye for patterns, as one of the design premises I established was to have an striking cover without using photographs or headlines that anticipated the content of that issue.
With the same graphic elements, I managed to create a rich visual identity that quietly evolved along its 10 editions.
This project helped me to achieve a better understanding of print design, magazine design and specially master Adobe Indesign.

Brand Identity, Fashion Campaign Conceptualisation, Digital Design, Brochure And Flyer Design, E-flyer And Email Design, Stationary Design, Packaging, Pattern Design, Digital Retouch, Illustration, Photography, Social Media Management, Adverts, Facade Design.

As a freelance graphic designer, i had the chance to unleash my creative side and establish a closer aproach to my clients' needs. I was lucky enough not to focus on one specific type of industry, which helped me acquire a wide variety of styles and always create something different for each project.
I worked with an interdisciplinary group of people, from programmers and developers to artists and print operators.
I was in charge of the conceptual campaign for a children’s clothing line, called Brillantina, and managed their entire visual identity which included their photo shoots, posters, illustrations, window display design, advertisements, stationary and social media.
Another client i entirely redesigned their visual identity was San Patricio. This local sandwich deli was given a 1950’s vibe, considering their shop was located in what used to be an old cinema. In this particular case, i was in charge of their new logo, their new facade, website and print pieces.

While being a junior designer for this studio, i collaborated in retouching images, assiting other senior designers with the general design of different graphic campaigns and digital design.
With time, i proved myself to be a very important asset for the studio, as my then managers trusted me to fully manage certain important projects, which later resulted in promoting me as a senior designer.

As a Senior Designer,I was in charge of several digital projects within the field of fashion.
I worked among other designers and programmers in order to properly launch websites for Selú, Selú Teens, Ada Collection and Brillantina among others.
I also managed to coordinate the edition and design of Prüne’s (Argentina’s #1 handbag brand) lookbook and catalogue.
Other projects i participated in involved illustration and digital design, including creating newsletters, e-flyers for facebook and other social media.
I assisted the Art director in different branding campaigns for Brillantina and Ada Collection.
I managed several accounts and stayed in touch with clients and different providers. I was solely responsible for the management of a number of accounts while maintaining a professional relationship with clients and providers personally.