Erin E. Lyons

I'm an experienced writer with a strong, 14-year track record in content writing and strategy consulting for higher education, healthcare, and B2B clients. After working as a director of communications for Harvard University, I earned an MFA in Creative Writing from Sarah Lawrence College and now wo…

Copywriting Content Strategy Branding Strategy SEO Content Writing Conversion Rate Optimized (CRO) Content Writing User Experience Optimized Content Writing Style Guide Development Content Producer Training Market Research Competitor Audits Persona Development Taxonomy Development Content Matrix Ma…