Erik Hanson

Director of Product Design

Winchester, CA, USA
I'm a User Experience Designer and leader that approaches everything with the customer and my team in mind. I specialize in conceptualizing and creating beautiful and functional interfaces for the web, mobile, and desktop. My designs focus as much on how something works as much as it does how it looks, paying particular attention to interaction, flows, usability and a pinch of delight.

I love design and the sometimes messy act of designing. Looking holistically at business requirements, customer needs, interactions, and visuals creates innumerable and challenging questions. I love unfolding those questions, looking for and finding solutions. Nothing feels better than getting that right.

I design, I prototype, I research and test. Ultimately I work to craft experiences and products people love. I believe in the transformative power of design and technology and couldn't imagine doing anything else.

Specialties: Design Leadership and Management, Interaction Design, User Experience Design, Graphic Design, Information Architecture, Front End Development, Rapid Prototyping, Mobile Design.

Work Experience

Ubiety

Director of Product Design

July 2023 - Present United States

Wayfair

Sr. UX Design Manager

Lead large scale organization changing workshops bringing focus to the Suppliers needs during onboarding. Lead the Integrations and Enablement Product Design teams in innovative new flows dramatically reducing Supplier's time on tasks, increasing completions rates for onboarding, and increasing Supplier satisfaction.
September 2019 - September 2022 Massachusetts, United States

ADP

Sr. UX Design Manager

Leading the design and launch of our next generation platform, reducing time on top tasks for clients, increasing NPS, and laying the foundation for future platform initiatives.

Assisting in building a new UX Design team and culture through hiring and training.

Presenting ADP Design Innovation and Culture to the local UX community, including World IA Day L.A., to promote the Pasadena Innovation Center and Design Culture in Pasadena.

Creating a centralized, version controlled, design pattern assets for the design team with an HTML Style-guide for designers and developers to ensure consistency in designs across teams and product lines.

Continually partnering with Business Leads and the Customer Experience team develop best practices for release communication plans and release readiness.
October 2015 - September 2019 California, United States

ADP

Senior UX Designer

Working with Product and Tech teams to create innovative, customer centric design solutions, and leading a cultural shift for ADP. Leading the UX team in completely rethinking and redesigning ADP's Tax Portal application. Creating a foundational workflow systems to radically simplify disparate, complex processes down to familiar and simple tasks. Validating the improved design and workflow with Users. Ensuring design consistency from a team of designers, establishing application wide visual and interaction patterns.
March 2014 - April 2015 California, United States

Kalkomey

Lead UX Designer

Design and create concepts for updating and improving the User Experience of Kalkomey product sites as part of an agile and iterative design and deployment process focused on HCI (Human-Computer Interaction) principles.
Front end development (XHTML, CSS, Javascript) for production and prototyping
Wire-framing for new and current flows to improve interaction and usability.
ActionScripting and Flash development for an interactive courseware product that won Kalkomey exclusive contracts with 5 additional states.
Implemented and managed user testing practices.
December 2009 - October 2010 Dallas, Texas, United States

Kareo

Senior UX Designer

Helped guide and mentor junior designers through a redesign of Kareo's EHR application. Designed and defined interaction patterns for the next generation of Kareo products. Lead weekly customer interviews and User research sessions, providing guidance, methodologies, and best practices to junior designers. Worked with the mobile team to update and redesign the mobile application. Provided support for front-end dev teams writing production code for migrating to the new designs
October 2013 - March 2014 Irvine, California, United States

Hotels.com

Senior Creative Designer

Design and create concepts for updating and improving the User Experience of hotels.com as part of an iterative design and deployment process.
Lead designer for updated global navigation bar, leading to increased exposure and click-through of key navigation points compared to previous iterations.
Lead designer for the “Property Page” and the property detail tabs including an updated rooms/rate display and introducing a property cross-sell feature.
Lead designer for user generated reviews listing that includes new filtering and Reason for Trip metrics.
Lead designer in multiple rich media advertising campaigns to deploy on the hotels.com site and external advertising slots.
Lead designer on updated home page project.
Work with TWA Chiat/Day agency designers to implement new logo and brand elements into current site designs and online promotions.
Produce HTML and CSS code from initial design comps to provide to development team for deployment.
Concept and design for hotels.com “Deals” promotion micro-sites.
Work with Flash to create rich media banners for “Deals” promotion micro-sites.
Collaborate with Information Architects on wireframes and site flow, looking for areas to improve user interaction with appropriate design solutions.
Work with program and product managers to concept and develop designs to update site products or support new initiatives.
3D modeling and texturing of elements used for promotional elements reducing dependency on stock photography in certain applications.
November 2007 - November 2008 Dallas, Texas, United States

Citrix

Senior UX Designer

Lead UX Designer in promoting strategic partnerships with Product teams by defining and designing the next generation of GoToAssist based on extensive User research. I lead the design for the GoToAssist Android app and was responsible for visual design, asset export, application flow, and coordinating User testing. Designed continuous, iterative improvements for GoToAssist web applications working with Agile engineering teams. Lead UX Designer for the GoToAssist marketing site in partnership with the Marketing Team. Provided Information Architecture, wireframes, and a functional XHTML, CSS, Javascript powered prototype iterated through multiple Usability Studies. Synthesized customer data through interviews and onsite visits to provide Product and Business teams with designs for road-mapped features.
October 2010 - October 2013 Santa Barbara, California, United States

CBE Designs

Designer and Developer

Graphic Designer and Illustrator.
Web Design and Development with a focus on usability and W3C recommended standards.
Lead designer and developer contracted with The Lewis Center for Educational Research for multiple initiatives from 2001-2009.
Consultation services on usability, information architecture and user interface design
Conceptualize, design, and implement client marketing strategies.
Install and deploy Content Management Systems (CMS).
Develop and expand current CMS modules and core code.
Set up and manage Dedicated Virtual Servers for clients and provide routine server administration.
Storyboard creation for 3D and live action production.
3D modeling, texturing, and animation of environment and characters
HD and SD video post production and compositing.
January 2001 - October 2009 Fort Worth, Texas, United States

Skills

CSS3, Design, HTML5, Interaction Design, JavaScript, Mobile Application Design, Prototype, Responsive Design, Usability, UX Design, UX Research, Visual Design,