Endrit Hajno

Designer & Strategist

Brooklyn, NY, USA

Work Experience

Enbrite Design

President

May 2008 - New York, United States

Fabrique Ltd

Global Design Manager

• Inspired and directed a global team of hard-goods and soft-goods designers. Coordinated with various engineering teams. Designed, engineered, and developed technology integrated cases for notebook computers and tablets for Fortune 500 technology companies.
• Created and Managed a team of softgoods and hardgoods designers, mechanical engineers, and project managers.
• Researched and designed development focused on the ever-changing mobile technology landscape.
• Attended global tech trade-shows and delivered technology insight and forecasting.
• Created design roadmaps to distill design direction and specify materials, manufacturing processes, mobile human behavior, demographic, and cultural aesthetics.
• Visited clients regularly to collect feedback and comments on new and ongoing projects.
• Presented ideas and mobility solutions to new and existing clients through design, research, and procurement strategies.
• Designed solutions to client’s criteria to directly compete in the mobility marketplace.
• Daily correspondence with Asia Office ensuring that project mockups, samples, and development progress were aligned with design direction and target cost.
February 2014 - May 2016 Connecticut, United States

Core Home

Senior Design Manager

• Co-founded Core Home brands including Core Bamboo, Core Kitchen, Core Acacia, Core Root Crafts, Medici, and Samba.
• Founded the Core Home design studio and hired staff designers to support all brands under a cohesive brand direction.
• Designed and managed all of products from research to market for all of the Core Home brands.
• Secured editorial coverage in Martha Stuart Living, Martha Stuart Wedding, House Beautiful, Food Network, InStyle, The Nest, etc.
• Established new sales benchmarks for the highest sales on Amazon.com, Guilt.com and other flash - sales in the housewares category.
• Developed product lines in eco-wood, olive wood, bamboo, plastic gadgets, cleaning tools for the housewares industry.
• Designed and curated trade show booths for several New York International Gift Fairs (NYIGF / NY NOW) and the International Home + Housewares Show in Chicago, Il.
• Art directed and managed product photography shoots producing over 30000 unique images for web retail, flash-sales, advertising shots, print catalog, and lifestyle shots for various magazine product features that supported E-commerce and print side of the business.
• Designed an e-retail website platform used as a template for brands within the Core Home Brands. Worked side by side with Magento and Wordpress developers to create transparent shopping experiences.
• Overseas Liaison: Traveled to Hong Kong, China, and Vietnam to factories and trade villages overseeing the production process and troubleshooting quality issues. Managed the production process of over 2000 unique products. Managed 15 manufacturers producing specialty and eco wood, silicone and plastic injected products.
May 2010 - February 2014 New York, United States

Josh Owen LLC

Studio Manager

• Assisted Josh Owen in developing product ideas for Kickerland, Areaware, Norman-Copenhagen, etc.
• Created CAD models, specification sheets, sell sheets, prototypes, presentations and client proposals.
• Assisted in field research and market placement analysis.
September 2009 - January 2010 Pennsylvania, United States

Ion Design

Contact Designer

• Lead Researcher, conducted extensive research (interviews, focus groups, market analysis).
• Collaborated in idea generation, created prototypes, CAD Solidworks models, prepared presentations, and participated in client meetings.
• Designed products and directly worked with clients like OXO, Altec Lancing, LeCroy, Staples, etc.
August 2008 - April 2010 New Jersey, United States

Education

Pratt Institute

Bachelor of Industrial Design (BID)

Pratt Institute | Brooklyn, New York | 2004 - 2008 | Bachelor of Industrial Design (BID)
August 2004 - May 2008 Brooklyn, New York, United States

Charter High School For Architecture & Design

Charter High School for Architecture & Design | Philadelphia, Pennsylvania | 2000 - 2004
September 2000 - May 2004 Philadelphia, Pennsylvania, United States

Languages

English (Native),
Albanian (Native),

Skills

Adobe Illustrator, Adobe Indesign, Adobe Photoshop, CSS, HTML, Keyshot, Microsoft Office, Solidworks, Web Design, WordPress, WordPress,