Emma Segal


Toronto, Ontario, Canada

Work Experience

Pretty Rich Studio


Full service, à la carte, photography & design studio

Services include:

Model casting & booking / location scouting & booking / catering / hair & makeup / photography / post-production / graphic design / illustration / print production
October 2012 - Toronto, Ontario, Canada


Assistant Creative Director

11 corporate stores, 4000+ wholesale customers worldwide
Including Nordstrom, Lord & Taylor, John Lewis, F.A.O.

Seasonal line concepts, creation, development & management
Seasonal colour/trend direction in prints & graphics
Original AOP artwork
Artwork & concept for all graphic tee programs (adult & children)
Creation & management of private label programs
(F.A.O. Cabela’s, Sesame Street, etc.)

All packaging & labeling including two major company wide re-designs
Graphic support for marketing & sales teams

Art direction, casting, location scouting, production for all photoshoots
Catalogue design & production
Management of assistant illustrators & designers

Collaboration with production team (costs & timelines)
Communication with overseas vendors
Strike-off, sales sample and production approvals
Travel to overseas vendors

Media tours in NY with Vogue Bambini, O Magazine, etc.
Social media co-manager
July 2005 - October 2012 Toronto, Ontario, Canada


Owner, Illustrator, Designer, Director, Producer, Maker, Do-er.

Illustration & design for a variety of clients.

Driven Magazine
Ontario Crafts Council
Fashion Magazine
Fashion 18 Magazine
Rogers Media
Bob Wiseman
Pacifico Beer

Selected places work has appeared:

Seventeen Magazine
Playgirl Magazine
Vogue Bambini
Cookie Magazine
O Magazine
Boing Boing

Bedtime Stories - Movie
Sisterhood of the Travelling Pants - Movie
Medium - TV Show
Scrubs - TV Show
May 2004 - Present Toronto, Ontario, Canada


Senior Designer

Wal-Mart, Disney, Dreamworks,
Seventeen Magazine, Cosmo Girls,
Marvel, Toys ‘R Us

Colour & trend analysis
Original artwork creation for private label
Management of junior designers
Overseas communication
Marketing support
Packaging design
Brand development
Photoshoot art direction & co-ordination
September 2002 - July 2005 Toronto, Ontario, Canada


Intermediate Designer

Annual reports
Magazines layout
June 2002 - September 2002 Antigonish, Nova Scotia, Canada


Intern & Freelancer

Web design
Presentation graphics
2001 - 2001 Toronto, Ontario, Canada

Barkinhot Swagger

Intern & Freelance

Movie posters
T.V. graphics,
Retail ads
Photo re-touching
2001 - 2001 Toronto, Ontario, Canada


Humber College Of Applied Arts And Technology

Advertising & Graphic Design

1999 - 2001 Toronto, Ontario, Canada

Humber College Of Applied Arts And Technology

Design Foundations

1998 - 1999 Toronto, Ontario, Canada

University Of Toronto

International Relations

Left after two years to go to school for design.
1996 - 1998 Toronto, Ontario, Canada

Cornell University

Certificate in Plant Based Nutrition

Correspondence course
March 2012 - June 2012 New York, United States


Pilates Reformer Work Teaching Training Certification

May 2012 - July 2012 Toronto, Ontario, Canada

Body Harmonics

Pilates Mat Work Teaching Training Certification

I've been doing Pilates my whole life (I was a dancer until about 18) so finally decided I should do the certification and teach.
June 2010 - August 2010 Toronto, Ontario, Canada

National Yacht Club

Canadian Yachting Association Basic Cruising

The Canadian Yachting Association Basic Cruising Standard certification is to qualify you to be skipper or crew of a 20-30 foot sloop-rigged keelboat.

I can captain a giant sailboat. This is just for kicks.

I also took the Coastal Navigation and Celestial Night Navigation courses.
May 2010 - July 2010 Toronto, Ontario, Canada


French (Conversational),
Spanish (Conversational),


Communication Arts

Illustration Annual


Applied Arts Magazine

The Best In Canadian Student Work



Adobe InDesign, Adobe Photoshop, Production, Adobe Illustrator, Album Design, Apparel, Branding, Custom Typography, Editorial Design, Identity, Illustration, Packaging Design, Page Layout, Poster Design, Print, Textile Design,

Volunteer Work

Design work for Canadian newsletter

Fashion Takes Action
Consulting during initial development

Voices for Positive Women
Fundraising art direction & design