With 17 years of experience, AKA “Mimo” has been recognized with more than 500 international awards, including 27 Lions at Cannes, from which 2 are Grand Prix: The first ever in Latin America history in Creative Data and the first for Mexico in the Glass category. He also won the first Lion for Colombia in Digital and the first Gold Lion for Colombia in E-commerce. As CCO of DDB Mexico, he managed to position it as the Agency of the Year at Cannes Lions 2022 (Good), and as the number 1 Agency in Mexico in the same year. He has won the First Prize of the New York Festival awarded by the UN twice. He also has the first Grand Prix in Radio at the Ojo de Iberoamérica for Colombia. Besides, he won a Grand Prix at New York Festivals, and he received the Holy Grial of LatinSpots, in 2016. One of his campaigns was highlighted as one of the 5 most innovative in the world, by Clio Awards in 2016, and another one was acknowledged as one of the 5 best ideas in the world, according to Adweek 2022. He has created multi-award winning campaigns such as Data Tienda, Radiometries, Aid to Cart, Fit Packs, Untouchables and Voice Bank, among many others. He is currently one of the most internationally recognized Colombian creatives.