Eugenia Spasskaya
Art Director
Moscow, Russian Federation
+79104777767
www.pinterest.com/minificus/
Work Experience
Geometry Global
Senior Art Director
2021
-
Publicis
Senior Art Director
・Translating marketing and branding strategies into ATL and BTL 360˚ AD campaigns (TV commercials, digital activations, print ad layouts, outdoor, POS etc.) and special projects from initial design concept through to the final execution;
・Photo and video shootings, postproduction and other creative processes briefing and direction;
・Creating and checking marketing content to be in line with clients’ brands, marketing objectives and promotion ideas proactively;
・Presenting completed ideas to clients
・Photo and video shootings, postproduction and other creative processes briefing and direction;
・Creating and checking marketing content to be in line with clients’ brands, marketing objectives and promotion ideas proactively;
・Presenting completed ideas to clients
2014
- 2016
Moscow, Russian Federation
Avon Products
Art Director
・Designing with a custom approach for a specific marketing model of the company in the Eastern Europe region;
Photo shootng direction;
・Art direction;
・Creating and checking marketing content to be in line with sub brands, marketing objectives and promotion ideas proactively;
working on special projects form ideas to realisation;
・Presenting to Avon Global;
・Developing and implementing technologic and communicative tools to make the marketing department work more effective and clarified
Photo shootng direction;
・Art direction;
・Creating and checking marketing content to be in line with sub brands, marketing objectives and promotion ideas proactively;
working on special projects form ideas to realisation;
・Presenting to Avon Global;
・Developing and implementing technologic and communicative tools to make the marketing department work more effective and clarified
2013
- 2014
Game Insight
Creative Director & Team Lead for NARR8
NARR8 is a unique mobile platform bringing any stories to the end user — edutainment and non-fiction, fiction, motion comics — as exciting interactive and fully animated digital books.
NARR8 iOS app got on the top of US and Russian App Store by popularity in a matter of days, same for Android Play Store.
・Taking part in planning and developing the application;
・Full setting-up of interactive animated mobile series (periodical), launch and releasing new issues;
design and art;
・Sourcing and direction of coders, 2D/3D-artists and text authors, working closely with editorial, production, sound production, marketing teams, briefing and direction of all the work process;
・Deadlines and quality control;
・Creating conceptional and promotional content;
・and a lot more again. Description of the full publishing process could not be short, especially for such an innovative product like this
NARR8 iOS app got on the top of US and Russian App Store by popularity in a matter of days, same for Android Play Store.
・Taking part in planning and developing the application;
・Full setting-up of interactive animated mobile series (periodical), launch and releasing new issues;
design and art;
・Sourcing and direction of coders, 2D/3D-artists and text authors, working closely with editorial, production, sound production, marketing teams, briefing and direction of all the work process;
・Deadlines and quality control;
・Creating conceptional and promotional content;
・and a lot more again. Description of the full publishing process could not be short, especially for such an innovative product like this
2011
- 2013
Russian Federation
IZINE Publishing
Creative Director
・Digital interactive magazine workflow development and implementation;
full visual and concept development of a brand new men’s magazine, successfully launching it and releasing new issues monthly (200 000 unique visitors daily, it is available online: http://best-motor.ru);
・Creating promotion and establishing ideas for the magazines, the developed unique publishing software and the company itself;
・Publishing studio branding and art direction;
・Client projects art direction;
・Direction for events, objects, automobiles, people, photo and video shootings;
・Working with designers, editorial and production staff, briefing outsorcers, fellow workers and subordinates;
・and a lot more
full visual and concept development of a brand new men’s magazine, successfully launching it and releasing new issues monthly (200 000 unique visitors daily, it is available online: http://best-motor.ru);
・Creating promotion and establishing ideas for the magazines, the developed unique publishing software and the company itself;
・Publishing studio branding and art direction;
・Client projects art direction;
・Direction for events, objects, automobiles, people, photo and video shootings;
・Working with designers, editorial and production staff, briefing outsorcers, fellow workers and subordinates;
・and a lot more
2010
- 2011
Russian Federation
Education
Moscow University Of Psychology And Pedagogics
Specialist in Social Psychology
Graduated with honors in Social Psychology
July 2002
- July 2007
Russian Federation
Languages
Russian (Native),
English (Fluent),
Spanish (Beginner),
Skills
Adobe Illustrator,
Adobe Indesign,
Adobe Photoshop,
Adobe Premiere Pro ,
Art Direction,
Digital Publishing,
Interactive Design,
Layout Design,
Logo Design,
Photo Manipulation,
QuarkXpress,
UI Design ,
Web Design,