Dennis Mark

Creative Director

Perrineville, NJ, USA
Dennis Mark is an award-winning creative professional with more than 18 years of experience in advertising and marketing. He possesses the type of leadership, energy, and vision that consistently yields exceptional results. Dennis has a proven track record of success in designing for a variety of industries, including sports, healthcare, pharmaceutical, technology, financial services, education, retail, hospitality, and media.

Dennis is one of the most versatile and dedicated creative professionals you will find anywhere. He is cool under fire and has an unrelenting desire to get the job done—and done right. Dennis is also the consummate team player who inspires others to succeed. His master's degree in fine arts and a bachelor's degree in business provides a unique combination of talent and expertise. Finally, stir in a heaping sense of humor, bake at 98.6°, and you get someone who can add tremendous flavor to your marketing recipe.

Work Experience

Sussex County Miners/Skylands Stadium

Director of Creative Services

Industry: Sports and Entertainment

• Provide creative direction for New Jersey's newest professional baseball team as well as Skylands Stadium, North Jersey's premier sports and entertainment venue
• Oversee all design activities for the team and stadium, including advertising, collateral, social media, email marketing, and website
• Design print and online graphics for sales, promotions, email campaigns, presentations, clothing, merchandise, and special events
• Responsible for managing and developing the awareness of the team and stadium through creative and captivating promotions across all marketing mediums
• Develop and refine brand strategy
December 2014 - Present New Jersey, United States

Mark Creative Studio

Creative Director

Industry: Advertising and Marketing

• Design and develop print and digital graphics for a broad range of advertising and collateral, including web, social media, email marketing, brand identity, promotional materials, brochures, catalogs, posters, presentations, and packaging
• Inspire a team of creative professionals who specialize in developing innovative design, multimedia, and Web solutions
• Clients include notable agencies such as Brian J. Ganton & Associates, SS&B Advertising, RevHealth, Solstice Health Communications, KnowledgePoint360, and HealthEd
September 2013 - Present New Jersey, United States

Freedom Mortgage

Freelance Art Director

Industry: Mortgage Services

• Provided art direction for one of the fastest growing mortgage lenders in the country
• Designed and developed graphics for print, web, email, advertising, brand identity, social media, promotions, and special events
• Maintained corporate design standards, guidelines, and best practices
• Helped to develop processes for in-house marketing department that services a dozen internal clients
June 2014 - August 2014 New Jersey, United States

Philadelphia Eagles

Freelance Graphic Designer

Industry: Sports

• Provided graphic design services for one of the most storied franchises in the National Football League (NFL)
• Responsible for developing concepts, mechanicals, and production materials for graphic design projects
• Designed graphics for print, web, mobile, advertising, brand identity, social media, promotions, and special events
• Maintained quality control and brand consistency among all projects
April 2014 - May 2014 Pennsylvania, United States

Newark Bears

Creative Director

Industry: Sports

• Provide creative direction for Newark's legendary professional baseball team
• Oversee all creative activities for the team, including web, advertising, branding, collateral, social media, publicity, community involvement, and game presentation
• Responsible for managing and developing the awareness of the team through creative and captivating promotions across all marketing mediums
• Design and develop print and online graphics for sales, promotions, email campaigns, presentations, clothing, merchandise, and special events
• Maintain web and social media sites, refine UI and UX design
• Work closely with the CEO and general manager to help reach marketing budget goals and generate revenue
• Partner with director of media relations to refine game recaps, feature stories, and social media campaigns
• Collaborate with the sales department to identify opportunities and increase interest in games, community activities, and baseball programs
• Plan, manage, and coordinate the brand strategy
• Maintain and protect brand consistency
• Ensure marketing messages are in line with company goals and objectives
• Explore vehicles to drive website traffic and increase advertising revenue
• Liaison with external partners and sponsors to promote new initiatives and events
February 2013 - Present New Jersey, United States

Comverge

Senior Graphic Designer

Industry: Clean Energy

• Principal designer for the leading intelligent energy management company in the country
• Specializations included direct mail, email marketing, web design and development, and corporate communications
• Developed world-class corporate, sales, and client presentations with exceptional results
• Valuable member of a highly successful marketing team that enrolled an unprecedented one million commercial and residential utility customers into energy efficiency programs
• Worked with multiple creative disciplines to develop marketing strategies, program branding, and direct mail campaigns for more than a dozen utility clients nationwide
March 2009 - February 2013 New Jersey, United States

Pershing

Senior Graphic Designer

Industry: Financial Services

• Represented The Boss Group staffing firm
• Provided art direction and design services for one of the world's leading financial services companies
• Developed graphics and layouts for a broad range of communication pieces, including direct mail, packaging, brand identity, promotional materials, brochures, catalogs, posters, presentations, and web design
• Maintained corporate design standards, guidelines, and best practices
• Oversaw work and revisions made by graphic designers and outside vendors
September 2007 - January 2009 New Jersey, United States

The Creative Group

Art Director/Senior Graphic Designer

Industry: Advertising and Marketing

• Provided art direction and design services for companies such as Ferrara & Company (advertising and marketing), East West Connection (promotional products and marketing), E. Fitz Art (graphic design), and ArcMesa (medical education)
• Lead creative development of concepts and executed a full range of advertising, collateral, and web projects
• Clients and products included: Bristol Myers-Squibb, Sanofi Pharmaceuticals, Ortho-McNeil, Janssen, McNeil Pediatrics, Arm & Hammer, Walmart, OxiClean, MiraLAX, and Crest
March 2007 - September 2007 New Jersey, United States

Education

New York Academy Of Art

Master of Fine Arts

September 1994 - May 1996 New York, New York, United States

Cornell University

Bachelor of Science

August 1988 - May 1992 Ithaca, New York, United States

Languages

Chinese (Conversational),

Awards

Communications Concepts

APEX Award for Publication Excellence

New York Academy Of Art

New York Academy of Art Fellowship

Cornell University

The Cornell Tradition Fellowship

Skills

Adobe Creative Suite, Creative Direction, Illustration, Microsoft Office, Social Media, WordPress,