For more than twenty years, I have worked as a full-time and freelance graphic designer and illustrator. My background includes the creation of stunning visuals for both print and digital media. I have acquired a deep passion of and appreciation for coordinating marketing collateral and developing effective commun… Read More
For more than twenty years, I have worked as a full-time and freelance graphic designer and illustrator. My background includes the creation of stunning visuals for both print and digital media. I have acquired a deep passion of and appreciation for coordinating marketing collateral and developing effective communications.
As I have worked through the years with Adobe’s software and its many advancement, my proficiency with Photoshop, Illustrator and InDesign are top-notch. Starting with a design project, I can manipulate images and photos in Photoshop, illustrate design elements in Illustrator and place both types of files along with copy to create the final layout in InDesign. My design workflow is organized and includes steps to proof read and check for consistency throughout a design project.
As a graphic designer and illustrator I have developed a high level of design skills. I can evaluate and design according to the design project direction. Using effective composition with thumbnail sketches and comps before layout is created on the computer helps to avert redesigning and starting over. I can easily convey the information necessary to get quotes from outside print vendors using terms related to the industry. Knowledgeable in preparing and sending files to printers, ensuring the design looks the same on paper as it does on-screen.
Most recently, I have take on a leadership role in directing all marketing/communication projects initiated at Phi Kappa Psi Fraternity. This opportunity allows me to strengthen the organizations message, while keeping consistent with brand guidelines. Read Less
Designer with talent in many aspects of graphic design; logo design, illustration, page layout and typography. Effective compositional decisions for design projects; after organizing copy received from marketing initiatives. Developed skills on how to drive a communications plan, execute and complete projects from… Read More
Designer with talent in many aspects of graphic design; logo design, illustration, page layout and typography. Effective compositional decisions for design projects; after organizing copy received from marketing initiatives. Developed skills on how to drive a communications plan, execute and complete projects from start to finish. Convey design ideas through:
» Generating sketches to ensure design meets specific objectives
» Applying balance, harmony and contrast to design concepts
» Preparing files to meet specific media; print and digital marketing files
» High level of creative skills and understanding of design software
Ability to confer with clients to determine objectives, budget, background information, styles and techniques. Formulate design concepts and presentation approaches, layout design, and copy writing for visual communications media such as magazines, newspapers and packaging. Solid grasp of fundamental concepts of print and graphic design principles. Intermediate skills with web design. Basic project management, editing and writing skills.
Phi Kappa Psi Fraternity
Creative Design manager - 2016 to Present
Prepares visual presentations by designing art and copy layouts for all fraternity publications and brochures, including The Shield magazine, all social and all promotional marketing materials. Oversee relationships with outside vendors on any stand-alone printed marketing pieces and Greek licensing standards. Responsible for key messaging, including audience promotions and advertising.
» Assists with communication plans and develop creative briefs and design concepts to meet overall objectives
» Collaborated with teams and contributed to group meetings and brainstorming sessions
» Designed and created engaging and informative motion graphics
DESIGN SERVICE REP - 2015 to 2016
Design marketing collateral for all Herff Jones Sales Reps across the nation. Using previously designed marketing templates for class rings, graduation announcements and other senior related products. Flyers, price guides and postcard are created using Herff Jones brand identity standard.
» Skilled in proofreading, spell checking and layout consistency
» On-the-spot creativity for small print projects using brand standards
» Plan concepts by studying information and materials
COS-Xerox at riverview health
graphic designer - 2014 to 2015
Coordinated with Marketing Department to layout and design all new marketing collateral, while strictly adhering to established brand standards and templates. Accurately prepared print files for printing with Xerox copy machines or for outside vendors.
» 13 page magazine designed every quarter
» Strong organizational skills
» Effectively communicated to pre-press department and printing press operators
on design projects. Read Less