Daniela Varela

Creative Director and Strategic Consultant

New York, NY, USA

Work Experience

TBWA Chiat Day

Creative Director

March 2022 - New York, New York, United States

McCann

Freelance Creative Director & Strategic Consultant

February 2020 - New York, United States

Orchid Creation

Americas Creative Director

January 2018 - September 2019 New York, United States

Orchid Creation

Creative Director

November 2017 - April 2018 Spain

Ogilvy & Mather

Associate Creative Director

September 2016 - October 2017 Singapore

Phibious Group

Creative Group Head

January 2015 - September 2015 Vietnam

Phibious Group

Creative Content Writer

September 2014 - December 2014 Vietnam

McCann Erickson

Senior Creative Copywriter

April 2013 - September 2014 Uruguay

IdeasLab

Project Manager / Ideas Developer

January 2013 - June 2013 Uruguay

Universidad Católica Del Uruguay

Creative and Communications Theory Professor

March 2012 - Present Uruguay

TransPerfect Solutions

Freelance Translator

May 2013 - Present

Young & Rubicam

Creative Copywriter

July 2011 - December 2011 Uruguay

Education

Södertörn University

MA in Communications, Media and Culture Analysis

August 2015 - Present Sweden

Universidade Católica Portuguesa

Spring School: Media, Private Sphere and Every Day Life

Research Project: App-me - The representation of self on mobile devices
April 2016 - Portugal

University Of Virginia

Film and Media Studies - ISE Scholarship

January 2012 - June 2012 Virginia, United States

Universidad Católica Del Uruguay

BA in Social Communications

March 2008 - December 2011 Uruguay

Brother Creative School

Creative Copywriting & Art Direction

March 2011 - December 2011 Uruguay

Languages

Español (Native),
English (Native),
Portuguese (Conversational),
Italian (Beginner),
French (Beginner),
Mandarin (Beginner),

Awards

Effie Awards - Effie Worldwide

APAC Gold Award for Electrolux Global Rebranding

2017

Campaign Asia

Campaign Asia - South East Asia Independent Agency of the Year, Gold ::: Phibious Vietnam

2015

Campaign Asia

Campaign Asia - Digital Agency of the Year, Silver ::: Phibious Vietnam

2015

Campaign Asia

Campaign Asia - South East Asia Integrated Agency of the Year, Bronze ::: Phibious Vietnam

2015

Campaign Asia

Campaign Asia - South East Asia Independent Agency of the Year, Bronze ::: Phibious Vietnam

2014

Campaign Asia

Campaign Asia - Vietnam Creative Agency of the Year, Bronze ::: Phibious Vietnam

2014

Cámara De Anunciantes Del Uruguay

National Advertisers Chamber's Award - TV ::: Coca-Cola Señales

2014

Cámara De Anunciantes Del Uruguay

National Advertisers Chamber's Award - Print ::: Maybelline New York "Skyline"

2014

Uruguayan Creative Circle

FIAP - Iberoamerican Advertising Festival ::: Young Finalist

2014

Cámara De Anunciantes Del Uruguay

National Advertisers Chamber´s Award - TV ::: Bayer "Mitos"

2013

Cannes Lions

Design Finalist - Self Promotion ::: IdeasLab "Creative Soap"

2013

Cámara De Anunciantes Del Uruguay

National Advertisers Chamber's Award - Agency of the Year ::: Young & Rubicam

2011