David Gómez-Rosado

Executive Director, Brand Experience

San Francisco, CA, USA
I truly feel passionate about the discipline of UX architecture, and take delight in adopting the end-to-end viewpoint when meeting complex UI-driven initiatives, especially if they are supported by the larger concept of brand experience and have technology constraints against to which stir-out a solution. Defining overarching themes and cross-functional benefits among interlinked services are my specialty.

My schooling in both Industrial Design and Fine Arts (two Bachelor degrees from RISD) plus former studies in Architecture, make me quite comfortable on the convergence of front-end technologies (hardware or software). I am able to see the potential on apparently disconnected solutions (new or old) and apply their fusion of benefits to any given problem. My approach is very hands-on, maintaining myself sharp on the trends, techniques, tools and technologies of the trade, and using such knowledge to anticipate changes and future ramifications in the industry.

Work Experience

StumbleUpon, Inc.

Executive Director, Brand Experience

Managing user experience, interface, product design, user research/usability, brand, & marketing design for this comeback service with more than 25 million users, delivering 800 million page views per month, and generating more link referrals than Facebook, Twitter, Reddit, YouTube, Digg, LinkedIn... combined!

I am quite excited to be part of this effort and contribute to its further relevance. Please feel free to refer great designer & user research candidates!
September 2012 - California, United States

BitTorrent, Inc.

VP, Brand & User Experience

In charge of brand experience and design for BitTorrent, Inc. and all its ancillary upcoming brands.

Formerly In charge of User Experience, user interface design, usability and user research for all products at BitTorrent. Handling all creative resources, as well as outside contractors. Hands-on involvement of all aspects of customer-facing interaction and communication (i.e. brand & marketing support).
June 2010 - April 2012 San Francisco, California, United States

Lithium Technologies

VP, User Experience

Developing enterprise communities, innovating on social CRM, reputation, community sentiment, socialization of content. Responsible for managing user experience for all of Lithium’s products, ensuring consistency and improvement of their design throughout the suite line, including knowledge base, forums, ideas, blogs, user profiles, search, twitter integration, mobile, etc. Managing personnel involved with the discipline, and partnering with VP and C-level management to project Lithium’s vision to its customer base. Art-direction of showcase clients. Lithium brand.
November 2009 - March 2010 Emeryville, California, United States


VP, User Experience

Oversight and key contributions to the conceptual, visual (UI), and functional execution of Ask.com. Developing task and information architecture models that inform project objectives and bring innovative design solutions responding to user needs, technological progress and product requirements. Partnering with VP-level peers in product, engineering, QA, and marketing. Managing and mentoring UX team as well as external agencies.
May 2007 - September 2008 Oakland, California, United States


User Experience Manager

In charge of identifying user needs and requirements, the study of their behavior and forms of interaction, selection of technologies, platforms and standards, implementation of usability and design tactics... And well, anything that represents interface strategy on the diverse Internet initiatives of this multinational (including MSN, Hotmail, Messenger, Live Search, etc). Architect and director of the Human Interface Guidelines for Windows Live. Top performance reviews.

From August 2006 onwards, acted as Senior User Experience Program Manager as part of the User Experience Framework & Architecture team for the entire network of Windows Live products and services.
April 2005 - April 2007 Redmond, Washington, United States

IconMedialab Inc.

Chief Interface Officer

Responsible of all creative resources for the region of Iberia (Labs of Madrid, Barcelona and Lisbon). Managing a team of 35 people in Art Direction, Human-Computer Interaction and Web Development. Directing the offerings of Interface. Developing projects from prototype stages to final implementation. Acquiring new clients. Establishing production processes. Contributing to IconMedialab organizational structure and business strategy.
December 2001 - November 2002 Madrid, Spain

WhiteStone Technology Pte. Ltd.

Chief Creative Officer

Co-owner of the company and director of the innovative user experience behind Chisel and all of WhiteStone products. Responsible of standards in usability, interactivity and interface. Overseer of corporate identity, customer communication strategy and overall creative engine behind WhiteStone services.
April 2001 - November 2001 Singapore City, Singapore

Nike (EMEA)

Creative Director Nike.com

Responsible of the presence in the Internet for Nike, Inc. Including site design, global web identity, e-commerce efforts, brand initiatives, usability, information architecture, promotion & advertising. Built and managed a full in-house team of up to 27 people and a budget of US$5.1 million.
May 2000 - April 2001 Beaverton, Oregon, United States


Rhode Island School Of Design (RISD)

Bachelors in Fine Arts

1991 - 2004 Providence, Rhode Island, United States

Rhode Island School Of Design (RISD)

Bachelors in Industrial Design

1991 - 2005 Providence, Rhode Island, United States


English (Native),
Spanish (Native),


Adobe Acrobat Professional, Adobe After Effects, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, CSS, HTML,