Showcase & Discover Creative Work

Cecilia Reifschneider

senior designer

Washington, DC, USA
Designing involves some theory, some creative genius and a whole lot of practice.

Good design adds to your experience without overwhelming it. It is invisible, like a ninja. It just makes sense.

I like finding the best way to get the meaning contained in a text across to someone who hasn't read it yet. I like guiding people through steps without anyone noticing. I like figuring things out.

I love being a ninja.

What you see here are some of the projects I've accumulated over ten years of design practice.

I hope you like them.
If you do, I hope we can work together on something of yours too.
infographics in

twitter meanderings:

photos in flickr:

publications in issuu:
Work Experience
Aug 2009
consultant | senior designer
Sole designer of the marketing and branding team in the office of external relations. Develop concepts, design and produce print materials and identities for high-profile events and initiatives including the 2010, 2011 and 2012 Annual Meetings. Design the visual identity and corresponding materials for special initiatives in the areas of sustainable urbanism and banking. Design multimedia executive presentations.
May 2003Aug 2009
Owner / Freelancer
Developed logos and identities. Designed and produced promotional items, books, flyers, websites, signs, invitations and other printed material. Clients list: Mintwood Place restaurant, Oven love bakery, Viona Group, Embrapa (, Datafalcon (, Jr Pedras (, Bienhallada clothing, Adriana Gabriades pilates studio, International Foundation for Agricultural Research (, Boggio Ulrich wines, Lacuna filmes (, Nike sportswear (, Crohn’s and Colitis Foundation of America (, Esio Macedo Ribeiro, Maricota fotografias.
Sep 2007Jun 2008
Senior graphic designer
Was the lead designer for the agency, in charge of the design for DHL Express and the Klabin Segall construction company accounts. Designed DHL Express’ nation-wide store graphics, a variety of brochures and a high-end promotional gift for top DHL clients in Brazil. Developed identities for cool spot, the city of Paraty and Tktrade.
Jan 2006Sep 2006
Art director
Designed a variety of annual reports, books, flyers, posters, packaging and sites, including a hot site for the International Health Day (, annual reports for the Brazilian Water Agency (ANA) and educational kits for the Brazilian Ministry of Education while working at the agency ( Oversaw the production of various pieces from concept to delivery to the client.
Jun 2003Sep 2005
consultant | junior graphic designer
Designed a variety of flyers and posters for different bank events, including a notebook for the 2007 Annual Meeting (Guatemala City), a flyer for the 2006 Annual Meeting (Belo Horizonte) and pamphlets for the 2005 Annual Meeting (Okinawa). Online and print layout of Chasqui ( Re-designed the retiree newsletter. Designed the logo for the IDB Runner’s Association. Catalogued, printed and corrected photos for the IDB photo department.
Contact me
Other courses
Postgraduate degree in graphic design (thesis pending)
- Centro Universitário Belas Artes de São Paulo, Brazil, 2008-2009

Grafitti for murals
- Escola São Paulo, Brazil, 2008

Fashion photography
- Centro Cultural Renato Russo, Brazil, 2006
BFA, graphic design
Had a great expierience at the Corcoran- took childrens' books illustration, silkscreening, etching, bookbinding, lithography, after effects, flash, 3Dmaya, watercolor and wheel throwing as well as all the graphic design core classes (foundations, typography, design. exhibit design, art history, etc).
English (Fluent), Spanish (Advanced), Portuguese (Native), Italian (Conversational)
Adobe CS5 Suite, Basic HTML, Exhibit Design, Information Design, Microsoft Power Point, Windows XP