Since 2007, I have run my own design business—sometimes as a secondary income source and other times as my sole focus. My responsibilities include:

⨠ Providing freelance and consulting services to a wide variety of clients in the areas of creative direction, brand identity, graphic design, web design, digital marketing, and print collateral development

⨠ Managing all aspects of the business including client relations, business growth, finances and accounting, sales and marketing, legal responsibilities, technical systems, and more

⨠ Integrating and coordinating within a wide variety of client and agency teams, processes, and technology platforms

Bloom Communications is a marketing and PR agency focused on serving nonprofits and other mission-driven organizations around the US. I was responsible for the creation and management of their new creative department, including:

⨠Managing, directing, and leading all creative client projects, services, and team members in the areas of brand identity, art direction, graphic design, web design, video/motion graphics, copywriting, and other marketing communication strategies and deliverables

⨠Leading the creative direction and management of the agency's branding and marketing with the development of a new visual identity, brand guidelines, internal processes, templates, collateral, web design, sales/marketing assets, social media, and more

⨠Leading the creative department planning, processes, hiring, vendor relations, project scopes/estimates, client proposals/contracts, sales meetings, and other business development efforts for creative services

QuantumDigital is a national direct marketing provider that specializes in targeted direct mail, social media marketing, and on-demand printing. I worked for the company in various creative and marketing roles from 2006-2016 and have continued to support them in a freelance capacity.

⨠ Leading and directing all marketing and creative services for the company, including the management of a $1M marketing budget

⨠ Strategic planning and development of all marketing communications, print and online advertising, trade shows and events, web site design, mobile app design, email marketing, social media, brand development, copywriting, and collateral creation for the sales and marketing department

⨠ Leading an in-house marketing team of 3 direct reports responsible for the execution of all marketing efforts and activities

⨠ Providing graphic design solutions for hundreds of marketing projects across many mediums, including print, web, social, trade show signage, sales presentations, and more

⨠ Designing all the company’s web assets and digital products including e-commerce sites, mobile apps, landing pages, corporate websites, digital ads, and more

⨠ Overseeing and managing the company’s visual brand identity and ensuring all branded assets are consistent

⨠ Creating design templates for e-commerce site selling direct mail and print products

GPA, 3.744 / Magna Cum Laude Recipient
Member of Phi Eta Sigma and Alpha Lambda Delta Honor Societies

Related courses: Design Theory, Typography, Publication Design, Symbols, Visual Systems, Package Design, Type and Image, Online Media, Public and Social Service Design