César Salazar

Senior Designer

Berlin, Germany
To create is the most natural thing to do, let´s design on top of that...

Work Experience

Smava GmbH

Creative Team Lead

Manage designers/writers employees and outsourced resources for all marketing channels. Ideation for Brand Booking, Display, CRM, B2B, etc. Direct our In-House Productions. Research & Development, i.e AI tools like Heygen and Eleven Labs.
March 2024 - Present Germany

Smava GmbH

Senior Visual Designer

-Design and development of layouts and visuals for all Marketing channels
-Creating animated content for digital ads (e.g. GIFs, short video)
-Brainstorming of creative concepts that will shape Marketing campaigns (online & offline) from brief to launch
July 2022 - February 2024 Germany

Smava GmbH

Freelancer / Graphic designer

-Design and development of layouts and visuals for all Marketing channels
-Creating animated content for digital ads (e.g. GIFs, short video)
-Brainstorming of creative concepts that will shape Marketing campaigns (online & offline) from brief to launch
June 2020 - August 2020 Germany

Manuco Group

Freelancer / Graphic Designer

Photo Design & Post-Production for an international e-commerce company with locations in Europe (Berlin) and the US (Miami). As an online sales expert, they focus on the development and marketing of direct-to-consumer (D2C) brands. Today, they have many strong private labels under their umbrella. The successful combination of different digital distribution channels such as self-owned online brand shops, marketplaces (such as Amazon, eBay and Co) and social media commerce.
April 2020 - June 2020 Germany

Booming Games

Gameplay designer

Working as a technical artist between international product teams, developers, illustrators, and animators. Taking on responsibility for the development of new Architectures to enhance a smooth UX, such as transitions and behaviours for end consumers, aka players. Releasing two next-level slot games to the market per month.
January 2019 - December 2019 Germany

Booming Games

Sr. graphic designer

Supervising marketing strategies and corporate branding.
Being the bridge between the product department and the art &
animation department.
Supplying artistic assets to complete the games.
Maintaining and enhancing the game UI.
April 2018 - January 2019 Germany

Booming Games

Brand and marketing designer

Creating, managing and delivering all marketing arts, including public communications with clients and consumers (players). This was not limited to the two-game released per month, as all corporate images were part of my job responsibilities.
April 2016 - April 2018 Germany

Freelance

Graphic designer

As a professional freelancer, I had the opportunity to work with different
clients with a diversity of needs, expanding my technical, artistic, and even
my general knowledge (e.g. "La Rinconada" a memorable horse race project). It was an excellent experience to get directly involved in sales and deals.
February 2015 - March 2016

20 Segundos Producciones

Brand designer / Motion designer

First employment as a professional designer, working in marketing, corporate identity, and motion graphics. One of the important company clients was "Full Pizza" which is one of the biggest local fast-food restaurants in Venezuela, with more than 20 years of experience in the market, and for a long time positioned in
1st place as a pizza-seller.
April 2013 - January 2015 Venezuela

Proyectos Buena

Intern designer

My first experience in a design studio start-up as a design student was making mock-up proposals for other young companies and non-profit campaigns for NGOs.
January 2012 - December 2012 Venezuela

Education

Instituto De Diseño De Caracas

Graphic Designer

Diplomat in graphic design, based on BAUHAUS’ fundamentals.
2010 - 2013 Venezuela

Languages

Ingles (Fluent),
German (Advanced),
Spanish (Native),

Awards

Smava

Best Employee of the month

2022

Skills

Animation, Brand, Graphics, Id Systems, Ideation, Leading, Logo, Management, Marketing, Motion, Post Porduction, Product, Production, Rebranding, UI, Ux, Wireframing,