Chloé Chaniot
French girl passionnante about Advertising, Art & Illustration
Paris, FranceWork Experience
Publicis Conseil Paris
Creative Strategist
March 2017
-
Paris, France
Carat China
Corporate Development
Throughout my time with the Corporate Development team at Carat China I had the chance to develop several projects and at the same time to develop my skills :
- I worked on new projects, both for internal and external communication programmes as well as projects for important clients and new business pitches
- I created case studies for award entries with design and realisation of storyboards, motion design videos and films
- I planned and prioritized all deliverables and ressources working across the account based on engagement strategy
- I contributed to the creation of design solutions that meet or exceed strategic objectives for brands apart of the group Dentsu Aegis Network:
Redevelopment of Clarity and EN+ brand proposition, support projects for global communications and for a global new business pitch, by taking different data sources and original content to create scripts and storyboards that told the story of Carat’s ecommerce product ‘iCart’ and a programmatic content engine ‘SmartBaby’.
- I worked on new projects, both for internal and external communication programmes as well as projects for important clients and new business pitches
- I created case studies for award entries with design and realisation of storyboards, motion design videos and films
- I planned and prioritized all deliverables and ressources working across the account based on engagement strategy
- I contributed to the creation of design solutions that meet or exceed strategic objectives for brands apart of the group Dentsu Aegis Network:
Redevelopment of Clarity and EN+ brand proposition, support projects for global communications and for a global new business pitch, by taking different data sources and original content to create scripts and storyboards that told the story of Carat’s ecommerce product ‘iCart’ and a programmatic content engine ‘SmartBaby’.
April 2016
- August 2016
Shanghai, China
Mi Hotel
Communication Officer
Mi Hotel is an hotel with fully domotized suites and 100% digital for which I work on different missions :
- Communication Consulting
- Content Strategy
- Visual creations and graphic design
- Content Marketing : web content, blog and social networks
- Digital Solutions : Création of a WordPress blog, animation, content management
- Communication Consulting
- Content Strategy
- Visual creations and graphic design
- Content Marketing : web content, blog and social networks
- Digital Solutions : Création of a WordPress blog, animation, content management
October 2015
- Present
France
HOM ADN
Co-founder / Communication Officer
HOM ADN is a start-up, expert in customer data that will allow businesses to clearly identifie their customers, to establish a knowledge base of their clients and develop a strong and lasting customer relationship while improving the image of their company and its services to its target audience.
HOM ADN services allow businesses to always be aware of new market trends, customers' profiles and expectations to enhance quality and real-time advices and anticipate customers needs.
The start-up puts at disposal a dedicated web platform where internet users can answer questions every day which allows HOM ADN to perfectly understand customers' expectations while making them earn money for the rental of their personal data.
HOM ADN services allow businesses to always be aware of new market trends, customers' profiles and expectations to enhance quality and real-time advices and anticipate customers needs.
The start-up puts at disposal a dedicated web platform where internet users can answer questions every day which allows HOM ADN to perfectly understand customers' expectations while making them earn money for the rental of their personal data.
2015
- 2016
France
DDB
Assistant Brand Manager
- Creation and development of value-added brands to clients, preparation and analysis of their marketing diagnosis to define, with the writing of the storytelling of the brand, an identity (positioning) brand.
- Development of marketing and communication strategies (launch and development) and creation of content (editorial, storytelling, naming) to promote brands.
- Tracking and completion of the strategy (campaigns, deadlines, benefits) in collaboration with the commercial and creative teams.
- Development of marketing and communication strategies (launch and development) and creation of content (editorial, storytelling, naming) to promote brands.
- Tracking and completion of the strategy (campaigns, deadlines, benefits) in collaboration with the commercial and creative teams.
June 2015
- October 2015
Lyon, France
DDB
Marketing Communications Project Manager Assistant
- Optimize marketing process in the agency
- Generate useful contacts and participation in profitable competitions
- Win competitions and develop existing budgets
- Make constant monitoring of the market (benchmark analysis ...)
- Develop new prospecting tools
- Generate useful contacts and participation in profitable competitions
- Win competitions and develop existing budgets
- Make constant monitoring of the market (benchmark analysis ...)
- Develop new prospecting tools
January 2015
- March 2015
Lyon, France
Derooted Creative Agency
Creative Director Assistant
- Creation of preparatory work (sketches, models …).
- Creation of visual communication- Work on multiple and varied media (posters, newspaper, flyer, film, packaging, multimedia).
- Design and layout of a website (and ensure the proper functioning).
- Production Monitoring.
- Recommandations.
- Creation of visual communication- Work on multiple and varied media (posters, newspaper, flyer, film, packaging, multimedia).
- Design and layout of a website (and ensure the proper functioning).
- Production Monitoring.
- Recommandations.
June 2014
- September 2014
Toronto, Ontario, Canada
Lizeo Online Media Group
Community Manager
- Management of the social networks of the company (for 12 countries).
- Internationalisation of Rezulteo (BtoC website) on Facebook.
- Watch of the industry.
- Work on the popularity/image of the company.
- Create awareness through social media and then drive to Web.
- Internationalisation of Rezulteo (BtoC website) on Facebook.
- Watch of the industry.
- Work on the popularity/image of the company.
- Create awareness through social media and then drive to Web.
January 2014
- March 2014
Lyon, France
Education
Iscom
Master's degree // Communication and Digital Creation
- Strategies on and offline
- Webdesign
- Management of digital tools and channels
- Social media management
- e-commerce
- Digital methods of strategic planning tools
- Webdesign
- Management of digital tools and channels
- Social media management
- e-commerce
- Digital methods of strategic planning tools
2015
- 2016
Lyon, France
Iscom
Bachelor Degree // Marketing & Communication
- Marketing
- Advertising
- Communication
- Graphic design
- Strategic recommandations
- Digital communication
- Advertising
- Communication
- Graphic design
- Strategic recommandations
- Digital communication
2013
- 2015
Lyon, France
Ecole Des Beaux Arts
School of Fine Arts // Night Courses
2009
- 2013
Grenoble, France
Pablo Neruda
Economic High School Diploma
Option Mathematica, with Honors
2013
-
Grenoble, France
Languages
French (Native),
English (Fluent),
Spanish (Advanced),
Skills
Adobe Illustrator,
AdobeInDesign,
Adobephotoshop,
Advertising,
Creativity,
Drawing,
Graphic Design,
Illustration,
Marketing Digital,
Social Media,
Strategic Recommandations,
Webdesign,