Cadu Braga
Senior UX Designer @ Azos Seguros (Insurtech)
São Paulo, BrazilWork Experience
Azos
Senior UX Designer
As a UX Designer at Azos, I'm responsible for helping defining the experience of our B2C products and services, overviewing and taking part on the whole design process, from initial user researches, workshop facilitation, prototyping, user testing and data analysis.
I'm also responsible for building, managing and improving on Azos' mobile Design System.
I'm also responsible for building, managing and improving on Azos' mobile Design System.
November 2021
- Present
São Paulo, Brazil
Inter
UX Designer
As a Product Designer at Banco Inter, I was responsible for ensuring the experience and interface best practices through the whole product conception and implementation processes with a multidisciplinary team composed of Business Analysts, Customer Experience, Front-end and Back-end Engineers and Design Ops.
My main activities were conducting workshops, participating and running researches and interviews, prototyping and documenting the design processes, leading usability tests, defining the usability and product metrics, preparing the best hand off for our engineering team and analyzing usage data for future insights.
My main activities were conducting workshops, participating and running researches and interviews, prototyping and documenting the design processes, leading usability tests, defining the usability and product metrics, preparing the best hand off for our engineering team and analyzing usage data for future insights.
October 2020
- June 2021
Belo Horizonte, Brazil
Dti Digital Crafters
Product Designer
As a Product Designer at dti digital, I was part of a multidisciplinary team (composed of business stakeholders, PM, SM, PO, Frontend and Backend developers) that was responsible for helping companies transform their product and services through Agile Methodology.
My main activities were conducting Discovery and Delivery Sprints, from product conception, OKR definition, sprint plannings, business rules definition, research and interviews, prototyping and documenting the design processes, leading usability tests, helping define usability and product metrics, preparing the best hand off for our development team and analyzing usage data for future insights.
Clients I worked for:
May 2020 - October 2020 | Ânima Educação (https://animaeducacao.com.br/)
January 2019 - October 2020 | MRV (https://www.mrv.com.br/)
June 2018 - January 2019 | Drogaria Araujo (https://www.araujo.com.br/)
My main activities were conducting Discovery and Delivery Sprints, from product conception, OKR definition, sprint plannings, business rules definition, research and interviews, prototyping and documenting the design processes, leading usability tests, helping define usability and product metrics, preparing the best hand off for our development team and analyzing usage data for future insights.
Clients I worked for:
May 2020 - October 2020 | Ânima Educação (https://animaeducacao.com.br/)
January 2019 - October 2020 | MRV (https://www.mrv.com.br/)
June 2018 - January 2019 | Drogaria Araujo (https://www.araujo.com.br/)
May 2018
- October 2020
Brazil
Hotmart
Visual Designer
As a Visual Designer at Hotmart, I was part of a team of Copywriters, Media Analysts and SEO and CRO analysts that was responsible for bringing more users for our products, services and events through User Acquisition strategies and Digital Marketing campaigns.
My main activities were helping defining the best marketing campaigns strategies for our business goals, designing Landing and Sale Pages, blogpost covers and ebooks, defining social media ads (static, video and motion graphics) and A/B Testing, improving the Hotmart Blog’s interface and experience and optimizing the conversion rate of all of our products, services and media.
My main activities were helping defining the best marketing campaigns strategies for our business goals, designing Landing and Sale Pages, blogpost covers and ebooks, defining social media ads (static, video and motion graphics) and A/B Testing, improving the Hotmart Blog’s interface and experience and optimizing the conversion rate of all of our products, services and media.
May 2016
- May 2018
Brazil
Education
Languages
Portuguese (Native),
English (Fluent),
French (Beginner),
Italian (Beginner),
Spanish (Beginner),
Skills
Adobe After Effects,
Adobe Flash,
Adobe Illustrator,
Adobe Indesign,
Adobe Photoshop,
Figma,
Sketch,