Antonio Pugliese

Product Design Manager

Shanghai, China
Designing a new product means imagining a story, designing a relation between the user and the object. Following this philosophy, I aim to design products with a great care about the finishes, the interfaces, the materials and the constant search of the best final quality. During the studies and the work experiences I improved my abilities to combine a good and smart design with high technology and accurate details. I care how the material combination looks and the tactile perception of the finishes communicates with the people. I aim to realize not a simple product, but an icon, a secret life companion that tells a story and create an unique relationship with the owner.

Work Experience

PepsiCo

Sr Design Manager - Product & Innovation

April 2019 - Present Shanghai, China

PepsiCo

Product Design Manager

November 2015 - April 2019 China

CBD Group

Industrial Designer and Product Developer

Role focused on:
- Developing of home appliances and consumer-electronic products for the Asian and global markets of some of China’s largest brands as ABB, Vatti, Haier;
- Working directly under the Design Manager and independently managing design projects and their corresponding design teams.
October 2014 - October 2015 Beijing, China

MAC Design

Industrial Design Consultant

Role focused on:
- Designing and developing new products for Lavazza, Kimbo, Bama, Maxilar, DAB, Suzuki, Piaggio on the Asian and European markets;
- Managing projects style development process and supporting the R&D office during the materials research and finishes selection.
March 2014 - September 2014 Viareggio, Italy

Narai

Industrial Designer and Product Developer

Role focused on:
- Designing and developing new products for 3M, Allianz, Fastweb, Mexus, Babybelle, Scotch, Bugatti, Scotch-Blue, Post-it, Scotch-Brite on the North American, Asian and European markets;
- Developing and 3d modeling plastic parts, increasing the assembly quality and reducing the fixing components;
- Developing and testing innovative production technologies (3d printing and hybrid production methods) to improve the Company’s design method process;
- Managing the mechanical parts and re-design the configurations to improve the quality of the final product’s shape and the user’s experience;
- Making functional and aesthetic prototypes and modeling the pre-productions CAD files;
- Collaborating with the companies design and technical departments to develop the projects and supporting during the materials research and selection.
August 2012 - October 2013 Milan, Italy

Aside Blog

Head Editor

Role focused on:
- Writing reviews about shows, events, exhibitons, new products and places;
- Producing web applications, digital and media contents for Sony Alpha, HTC Italia,Triennale di Milano, Colani Design, White Trade Show, Milan Fashion Week, Fuorisalone, Corian Dupont.
September 2010 - March 2018 Italy

3M

Industrial Design Intern

Role focused on:
- Designing and developing new products and concepts for North American, Asian and European markets;
- Developing plastic shells and fixing method to increase the assembly quality and reduce the parts
- Producing trend reports for colours, materials and styles;
- Design for the C&O and D&G divisions for 3M, Scotch, Post-it, Scotch-Brite, Filtrete, Bondo, Pruven.
January 2012 - July 2012 Milan, Italy

BMW

Design Consultant

Role focused on:
- Creating new brand identity proposals for the SBK team;
- Designing livery and team’s uniforms proposals, based on the new main sponsor’s colors.
August 2011 - November 2011 Italy

Happy Design SAS

Industrial Design Intern

Role focused on:
- Designing and developing new products and concepts for European and Asian markets;
- Working for Guzzini, Carimali, Necta, Duraleu, Air Wick.
March 2011 - July 2011 Milan, Italy

Education

Politecnico Di Milano

Master's Degree - Design & Engineering

Designer holding a global vision of a product's
life-cycle; of an expert in materials, set within the
industrial sectors.
October 2009 - April 2012 Milan, Italy

Politecnico Di Milano

Bachelor's Degree - Industrial Design

Design technicians, capable of developing all the
aspects of integration between product design and
technological and productive processes.
September 2006 - September 2009 Milan, Italy

Languages

Italian (Native),
English (Advanced),

Awards

James Dyson Award

National Finalist

2014

MV Agusta

Creativity and Design Award - 1st place

2011

Plus X Award

Design & Ease of Use - Brio Blender (BIANCO BL723)

2014