It's no secret that creativity matters. Yet when it comes to selling our own services - arguably the thing that matters most - we often set aside our creative superpowers, opting for a standardized resume instead.In an overstuffed job market, it's more important than ever to set yourself apart. But how can you cram everything you do, know, and aspire to accomplish into a single page and create something memorable?The options are infinite, but the most successful examples we've found have a few qualities in common. They tell a story, inject personality while maintaining professionalism, demonstrate expertise in a relevant way, and - last but not least - pique the curiosity of their recipients.Here are 15 examples of resumes, portfolios, and promotional mailers that entertain and inform:

1. Victor Petit's QR Code/video CV 

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2. James Gosling's infographic resume