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I was born as an architect, but just after graduation I switched from architecture to a different kind of creativity: advertising.
Since I loved words, I became a copywriter and gained experience in international advertising agencies such as JWT, Leo Burnett, stv DDB. I wrote successful advertising campaigns for p… Read More
I was born as an architect, but just after graduation I switched from architecture to a different kind of creativity: advertising.
Since I loved words, I became a copywriter and gained experience in international advertising agencies such as JWT, Leo Burnett, stv DDB. I wrote successful advertising campaigns for popular brands and won several creativity awards - Epica, Eurobest, ADCI, the New York Festivals.
In 2011, after an important collaboration with directors Paolo Virzì, Silvio Soldini and Francesca Archibugi and an unexpected encounter with Nanni Moretti, I decided to deal with a new challenge: cinema. I intensified my connections with directors and production companies and began writing for the screen.
I am curious, I easily get bored of routine and I enjoy testing myself in different environments. That's why I've lived in 8 cities so far and travelled in several countries all around the world. And here's why, besides advertising and cinema, I created a brand of bags, launched a theatre and designed some home interiors and furniture.
At present, I am a senior copywriter at Canali&C. and a freelance screenwriter. My activity ranges from advertising to interior design, from screenwriting to storytelling - everything related to words, cinema, architecture. And, if possible, the three of them. Read Less
  • Copywriter, Screenwriter, Interior Designer
    Architetto Di Parole — Bologna, Italy
  • Senior Copywriter
    Canali — Reggio nell'Emilia, Italy
  • Senior Copywriter, Content Manager, Video Producer
    Hibo — Bologna, Italy
  • Member of the Direction Board, Administration and Communication Manager
    Ferrara Off Teatro — Ferrara, Italy
  • Senior Copywriter, Content Manager
    Life Longari Loman — Bologna, Italy
  • Founder, Administration and Communication Manager
    Manabee — Italy
  • Senior Copywriter
    STV DDB — Italy
  • Senior Copywriter
    Leo Burnett — Torino, Italy
  • Exchange Copywriter
    JWT (J. Walter Thompson) — London, United Kingdom
  • Copywriter
    JWT (J. Walter Thompson) — Milano, Italy
  • Junior Copywriter
    The Ad Store Italia — Parma, Italy
  • Press & Editorial Officer
    Istituto Beni Artistici Culturali Naturali Dell'Emilia-Romagna — Italy
  • Architect
    Brochet Lajus Pueyo — France
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