Creative Director | Packaging & Accessory Design
MODERN MATERIAL LLC
modernmaterial.com
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With almost 15 years of experience in corporate retail and manufacturing, I have designed hundreds of products sold by dozens of major retail brands around the world, generating close to $1 Billion in retail sales.

I specialize in private label design for retailers and manufacturers to create textiles, graphics a… Read More
With almost 15 years of experience in corporate retail and manufacturing, I have designed hundreds of products sold by dozens of major retail brands around the world, generating close to $1 Billion in retail sales.

I specialize in private label design for retailers and manufacturers to create textiles, graphics and merchandise assortments in fashion, apparel, accessories, consumer product goods, fragrance, beauty, personal care, pet products and packaging.

My passion is for music promotion and finding a way to bring my multi-billion dollar brand experience to the music industry to support artists who no longer can rely on selling music for a living. I have spent the past several years building a Music Lifestyle Brand experience concept for touring artists.

I have also formulated a collaborative commerce system for independent artists and designers to create, share and sell Modern Material. Artists, at any stage in their careers, have nightly audiences who do not purchase souvenir t-shirts while independent fashion designers are trying to find a way to market and sell their fashion lines. Modern Material will connect the dots to form a single, convenient online retail destination for music fans to shop, rock & roll.


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I worked with Chris Douridas (KCRW / School Night) to develop the original concept around independent music and lyrics. Our vision was to create a lyrical lifestyle brand to connect artists and fans to the music that defines their life.

I have also been working with Michael Rosenblatt (Sire/WEA/Geffen/MCA) to mov… Read More
I worked with Chris Douridas (KCRW / School Night) to develop the original concept around independent music and lyrics. Our vision was to create a lyrical lifestyle brand to connect artists and fans to the music that defines their life.

I have also been working with Michael Rosenblatt (Sire/WEA/Geffen/MCA) to move the concept into a much larger scale for major recording artists, turning tour "merch" into a complete lifestyle brand experience. Our R&D provided great insight into the market gap when comparing Taylor Swift's 1989 Tour Merch sales estimated to be around $20 Million to Jessica Simpson's Fashion Line sales which generates $1 Billion per year.

This project is still in development. Read Less
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