Asim Janjua

Designer, UX Brand Specialist, Design Thinking Enthusiast, HCD Consultant.

Dubai, United Arab Emirates
Asim is an adaptive, passionate and empathetic creative thinker skilled at driving human centered design for mobile and web standards.

A design thinking enthusiast, Asim specializes in delightful user experiences, visual and interaction design, complimented with brand development and creative strategy. Asim combines impeccable design with complex innovation and technology with astute technical sensibility for process and implementation.

Asim is currently working as a Chief Experience Officer (CxO) at his own small independent consultancy advising and working with private equity / venture capital firms and startups.

Asim is a Design Sprint Lead with the Google Experts network as a UX / UI specialist.

Work Experience

Noology

Chief Experience Officer

Independent Design Firm – We put humans at the center of design innovation through art, creativity and technology.
January 2014 - Present

Google

Technical Design Lead, Brand Studio – Webmaster

The Webmaster and Brand Studio departments develop internal web standards processes, external products and consumer websites. With a focus on frontend design and development and standards, I analyzed, designed, developed, coded and managed websites and web applications. I managed and delivered Google’s product marketing strategy, bringing Google products and services to thousands of users in the Middle East and North Africa.

– Specialized in Human Centered Design, User Interface Design, User Experience, Rapid Prototyping with working experience of HTML5, CSS3 and JavaScript front-end development. Webmaster lead for Right-to-left (RTL) language and user interface design for Arabic and Hebrew languages. Launched 40+ product websites and initiatives in developing markets.

– Managed external agencies on Google AppEngine. Designed the user experience of the G+ Brand Tracker for the Google Think & Insights Team. We managed complex data research conducted by Ipsos from 100+ spreadsheets to an interactive portal that gave thousands of Googlers instant access to consumer trends that would have otherwise been lost in big data.

– Used Google Apps and APIs to develop, managed and coordinated vendor projects across multiple regions and teams, including FormBox Extended (internal), Insights MENA, Insights Africa and Googledays.

– Managed executive and global marketing requirements from ideation to launch, using Design Sprints and Design Thinking methods and user discovery and personas.

– Acted as regional design ambassador, bridging the gap between engineering and marketing. Conducted outreach through Google’s community-driven events like Startup Weekends, gdayX, Devfest, Google Developer and university events.
November 2007 - November 2013 Zurich, Switzerland

Education

Parsons The New School For Design

MA Strategic Design Management

In a complex global economy characterized by rapidly evolving standards for the production and management of information, services, and experiences, leaders must exhibit flexibility and a capacity for innovation. Academically rigorous and industry focused, the Master of Science in Strategic Design and Management program prepares students to confidently create, manage, and lead design process–driven organizations.
July 2016 - Present Manhattan, New York, United States

Skills

Brand Strategy, Design Sprints, Human Centered Design, Innovation, Material Design, Product Strategy, Prototyping, Technology, User Experience Design, Visual Design,