Showcase & Discover Creative Work

Ashley Phebe Choukeir


+1 908 5668385
To challenge creativity, master the art of animation, create collectively, and enjoy the experience.
Beirut, Lebanon
Jan 2012Present
- Co-founded one of the few art NGOs and cultural spaces in Beirut that encourages a growing community of artists from varying disciplines.
- Achieved social impact through multi-disciplinary interactive experiences around the city and internationally.
- Co-developed commercial and self-initiated projects, and fostered relationships with local and international entities, from advertising agencies, NGO’s, festivals and book fairs, to educational and art centers.
Abu Dhabi, United Arab Emirates
Creative Director, 2D/3D Animator, Illustrator
- Produced a wide range of music videos, television commercials, short films, web videos and info-graphic animations, and illustrated books.
- Clients include both stand-alone artists (Tania Saleh), brands (Coke Studio), and advertising agenicies (JWT, LeoBurnett) locally and internationally.
- Involved in the development process of products from concept to promotion.
- Experimented with multi-disciplinary skills including creative and art direction, design and illustration, 2D and 3D animation including character animation, puppets and stop motion, and real footage.
Freelance Animator, Head of Animation Department
- Worked on developing the first 'Sanita Dreams 3D Box'; A cubic virtual aquarium designed in 3D on a facial tissue box and sold with 3D glasses.
- Modeled and animated in 3D for print, television, and web.
Hamra, Lebanon
Mar 2010May 2010
Workshop Designer and Facilitator
- Designed and facilitated an Autodesk 3ds Max workshop for Senior Graphic Design students.
- Summarized a semester's course into a 32-hour workshop during which students were introduced to animation, modeled, textured, rigged, animated and rendered a character animation shot in 3D.
Part-Time Instructor
- Designed and instructed courses in Adobe Photoshop and After Effects, 3D Character Modeling, Texturing and Animation on Autodesk 3ds Max.
- Inspired students to use their creativity and explore different techniques of compositing and animation. Some students also transferred to animation majors after the course.
Apr 2009Jul 2009
Charisma TV Productions
Contract-based Freelancer
- Was responsible for modeling, texturing, and morphing all character faces for a web series. Worked on Autodesk 3ds max and MotionBuilder.
Beirut, Lebanon
May 2007Oct 2008
3D Artist
- Launched the first fully animated 3D music video in the Middle East for virtual artist "Yaya".
- Produced a number of television commercials and web videos and series for which I modeled, rigged and animated all characters in 3D.
Mar 2014Present
- Constantly improving and working on mastering my skills in character animation; This program is specifically for feature film animation.
Zouk Mosbeh, Lebanon
Sep 2003Feb 2007
BA in Computer Graphics and Animation
- Graduated with honors.
- Was recommended by my instructors for my first full time job at Beirut Animation Network, and later to be an instructor at the university.
Ain Aar, Lebanon
1995Jul 2003
Baccalaureate in Life Sciences
- Graduated with honors.
English (Native), Arabic (Native), French (Advanced)
General Skills
2D, 3D, Acting, Active Listening, Animation, Character Animation, Communication, Conflict Resolution, Coordination, Creative Direction, Illustration, Mediation, Stop Motion, Team Management
Computer Skills
Operating Systems
Windows XP
Mac OS X

Microsoft® Word | Excel | PowerPoint®
Adobe® Photoshop® | Illustrator® | InDesign® | After Effects® | Premiere® Pro
Autodesk 3ds max® | Maya® | MotionBuilder
DigiCel FlipBook
Anime Studio Pro
- Received a certificate of completion of acting courses
- Co-produced an animated music video for the song “Ana Bhebak”. The animation was chosen from 14 videos for the launching of the album on Television
Workshops | Activities
Beirut | Lebanon
Apr 2011 - May 2011
Beirut Animated 2011 | Animation Film Festival
- Assisted in an intensive 7-day workshop on puppet-making for stop motion animation.
- The workshop was attended by participants from Lebanon, Syria, Jordan, Tunisia, and Egypt. Participant were guided through the design and fabrication of their own puppet and the result was a short stop-motion film.

Beirut | Lebanon
Sept 2008 - Dec 2010
FDCD | Forum for Development, Culture & Dialogue
- Member of the Youth Committee
- Participated in a workshop for “Laughter Across Euromed” and a workshop about Intercultural and Religious Dialogue

Metn | Lebanon
Sept 2007 - Jul 2010
Ecole du Theatre Moderne
- Student of Mr. Mounir Abou Debss - Founder of the first Modern School of Theater in Lebanon
- Participated in 2 plays in which one of them was during the Aug-Sept 2008 Freikeh Festival

Metn | Lebanon
2000 - 2010
l‘Association des Guides du Liban
- Scout Member, Cheftaine Jeannette, Commissaire of District

London | UK
Aug 2009
The Place
- Completed “Contemporary 1” , “Contact Improvisation” , and “Contemporary African Dance” summer intensives

London | UK
Aug 2009
Central Saint Martins College of Art and Design
- Completed “Foundation in Singing and Voice” short course

Beirut | Lebanon
Mar 2008 - Jul 2009
Modern Music School | Mozart Chahine
- Student in Vocals
- Participated in 2 concerts with the school

Beirut | Lebanon
May 2009
The Basement
- Participated in the Workshop “Animation / VJ Workshop 2” with Kama (Video Artist) and Oliver D’Auria (Illustrator)

Beirut | Lebanon
Mar 2009
Khayat & Zico House
- Participated in the Workshop “Atelier de marionnettes” (Atelier d’échange pratique)
with Sofie Tais (Sculpter and Puppeteer from France)

Beirut | Lebanon
Feb 2009
Christelle Khodr & Antoine Bouquier
- Participated in a Workshop for “Pantomime / Silent Movie Technique”