Natali Arocha

UX Designer

Seattle, WA, USA

Work Experience

Deloitte Digital

UX Designer

July 2014 - Present Seattle, Washington, United States

SMITH (formerly Ascentium)

UX Architect

Lead, design and build high quality, scalable user-centered designs, from concept and strategy to completion. Manage all aspects of user experience design delivery, including the production of wireframes, sitemaps, interactive prototypes, user flow diagrams, heuristic evaluations, visual design solutions, among others, for short- and long-term projects. Conducted formal and informal usability tests in foreign markets, and created written usability reports.
August 2012 - Seattle, Washington, United States

ILink Systems, Inc.

UX Designer III

Lead the interactive design from planning and concept forward into development stages. Worked on a range of Windows Phone and Windows 8 projects. Creatively generated problem-solving solutions, while delivering superior quality visuals in rapid succession and often under tight deadlines. Ensured highest possible usability for a wide range of web-based applications.
December 2010 - August 2012 Bellevue, Washington, United States


UX Designer

Owned and lead UX design for multiple products and interactive experiences. Produced high-level comps, wireframes, and user flows. Prepared detailed specification documents and production-ready UI assets. Worked directly with clients to understand and articulate requirements and goals.
October 2006 - August 2012 Washington, United States

Visual Ventures


Delivered elegant and visually appealing web sites for customers in a fast-paced, deadline-driven work environment. Supported the production and maintenance of on-going projects, and delivered visuals for off and online purposes.
September 2008 - November 2010 Kenmore, Washington, United States

ERG8, Inc.

Web/Graphic Designer

Produced corporate websites, microsites, online applications, brand identities, packaging, and promotional pieces for a wide range of clients.
April 2005 - September 2006 Miami, Florida, United States

Spa Hospitality Worldwide, LLC


Provided brand identities, web designs and HTML/CSS development for clients in the spa and hospitality industry.
December 2003 - April 2005 Miami, Florida, United States


University Institute Of Technology

Attended Graphic Design Program

As part of the Graphic Design program, I learned visual communications skills and how it can be successfully applied to real world scenarios. The program included relevant topics, such as universal design principles, typography, color theory, composition, illustration, art history, among others.
September 2001 - December 2003 Venezuela

Miami Dade College

2004 - 2005 Miami, Florida, United States

Stanford University

Human Computer Interaction

Class on human-centered design principles and methods to create interfaces with any technology.
May 2012 - July 2012 United States


Spanish (Fluent),
English (Fluent),


Graphic Design, User Interface, Branding Strategy, Design, Interactive User Experience Design, Mobile And Tablet Web App Design, Product Packaging, Promotional Pieces, User Experience,