Visual Designer
• Created promotional marketing and advertising materials, corporate branding and identity, as well as print graphics for small and medium businesses.
• Communicated with clients to understand their business goals and company cultures.
• Obtained 200+ clients over a five-year period.
• Awarded with the “Top Rated Plus” Badge for delivering premium quality on high-budget and longer-term jobs.
July 2017
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Lead Designer
• Facilitated visual standards for cross-functional teams by the creation of branding and tone & voice guidelines.
• Worked in a lead role to provide supervision and guidance to a design team of three.
• Closely worked with SEO analysts, developers and project managers.
January 2021
- March 2022
United Kingdom
Growth Rocket Apps
Visual Designer
• Composed various in-house promotional items including presentations, case studies, ads and social media pieces.
• Developed App Store Optimization graphics (screenshots, icons, headers) for more than 20 apps.
• Partnered with the marketing team to design pieces such as Social Media graphics (Instagram, Twitter, LinkedIn, Facebook); Google and Facebook ads, and graphics for SaaS & eCommerce websites.
• Significantly improved customer acquisition with new designs for email blasts (Encharge), newsletters and blogs, in collaboration with the marketing team.
• Worked as part of the design team to create the company websites, developing the design system, wireframes, hi-fidelity mockups, and functional prototypes, and final implementation in Squarespace.
January 2020
- January 2021
London, United Kingdom
Senior Graphic Designer
Managed creative projects effectively and efficiently while maintaining priorities, deadlines and deliverables.
• Created concepts, prototypes and final graphics rapidly.
July 2016
- May 2017
Argentina
Lead Graphic Designer
• Provided guidance and feedback on all design-related discussions across multiple teams.
• Delivered finalized ideas & concepts to clients, colleagues and senior managers.
• Served as a contact for customer inquiries about graphic design.
• Designed and formatted brochures, marketing campaigns, social media posts, presentations, billboards, and event stationery and graphic materials for several brands.
• Ensured print, digital and display materials meet the client’s visual branding style guidelines.
• Rebranded company logo, business cards, social network presence, and creative marketing.
April 2012
- June 2016
Argentina
Graphic Designer
• Utilized internal and external design to develop strategic business marketing and communication plans, while designing branding, advertising, merchandising and promotions.
October 2009
- February 2011
Argentina