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An honest communication proposal, based on the fair need of its message. His work, needless of adjectives, persists in time maintaining both message and content unimpaired.

His work and contribution to graphic design, has not only had wide international recognition, but also managed to become part of Ecuador’s na… Read More
An honest communication proposal, based on the fair need of its message. His work, needless of adjectives, persists in time maintaining both message and content unimpaired.

His work and contribution to graphic design, has not only had wide international recognition, but also managed to become part of Ecuador’s national graphic heritage. Welding useful symbols, charged with an identity that achieves to keep present those elements that originally defined them. Read Less
  • Director
    Anima — Quito, Ecuador
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Ecuadorian Graphic designer who studied in Quito (Latin-American Institute of Design) and Montreal, (ICARI Institute de Création Artistique et de Recherche en Infographie). Since 1996 he has been working as head of the studio Ánima in Quito and Guayaquil while occasionally working jointly with other designers. He ha… Read More
Ecuadorian Graphic designer who studied in Quito (Latin-American Institute of Design) and Montreal, (ICARI Institute de Création Artistique et de Recherche en Infographie). Since 1996 he has been working as head of the studio Ánima in Quito and Guayaquil while occasionally working jointly with other designers. He has taught design courses at various universities and lead practical workshops in Ecuador, Mexico, Dominican Republic and France.

He has received international recognition for his work on several occasions at Graphic Art Festivals in Mexico, Spain, France, Bolivia, Cuba and Ecuador, as well as international design catalogs: “Expressions” (Textuel, France), Logo Design, Poster Design and Political Poster Design (Graphis USA), “Diseño gráfico Latinoamericano” (Trama Ecuador), "Latin American Graphic Design” and “Logo Design Volume 2” (Taschen, Germany), as well as the catalog “Ecuadorian Movie Posters" (National Cinematheque Ecuador).

Faithful to his vision, he focuses on the social and practical usage of design. Being of the utmost importance the visual recovery of architecture, as evidenced through a series of signage systems and re-labelling exercised at Quito’s Historic Centre, as well as some of Guayaquil’s neighbourhoods and main parks.
Working together with designers Belen Mena and Silvio Giorgi, he shaped the corporate image of Quito’s Municipal Administration, along with the one of the capital’s International Airport “UIO”. He promoted the “Tricolor en Llamas” Flaming Tricolour, the first national discussion on patriotic symbols, which was presented before the National Constituent Assembly and the Ecuadorian population.

He encouraged a new read on Ecuadorian history by publishing “Duales y Recíprocos” Dual and Reciprocal, taking into account how visual communication acts as a tool for analysis and discovery. In the book “Ciudad 25, visiones contemporáneas de Quito” City 25, Contemporary Visions of Quito (P. Iturralde / J Mantilla) he compiles several projects, putting together the work of young Quito natives from diverse backgrounds, creating a content that includes architecture, music and comics. Leader of “Retrovisor” magazine, an analytical and critical review on developing local graphics once again concentrating on visual heritage and President of the Graphic Arts and Visual Communications Biennial, Chakana. He has established important and close bonds with contemporary generations of Ecuadorian cinematographers and documentary filmmakers. He has participated in art direction of various fiction feature films of directors including Sebastian Cordero, John Malkovich and Taylor Hackford, as well as leading the campaign design and posters for the main cinematographic productions of the country.
At a corporate level he has successfully created more than 500 logos and corporate identities for influential enterprises both small and big, within those we can find the ten biggest businesses of the country. Read Less
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