Max Kuzmenko
Creative strategist
Kiev, UkraineHelping people and brands love each other
12+ years in business valuetelling, leading online and offline advertising — from startups to top international agencies.
My stories and communication strategies change human behavior and win creative awards. Looking for the next great business story to tell.
12+ years in business valuetelling, leading online and offline advertising — from startups to top international agencies.
My stories and communication strategies change human behavior and win creative awards. Looking for the next great business story to tell.
Work Experience
Saphira Agency
Creative director
Managing creative team
Making magic happens
Making magic happens
January 2022
- January 2023
Be-it Health & Social Impact
Creative director
Concept development, team management etc
March 2020
- September 2021
Ukraine
Skylum
Head of Content
Company’s flagship Luminar product just ran the most successful launch and pre-launch campaigns in its history via my video, email, banner, and article content strategy.
June 2019
- December 2019
District of Columbia, United States
McCann Erickson
Creative Director
Delivering truth from brands to people
Preparing meaning for L'Oreal, Coca-Cola, Nestle
Preparing meaning for L'Oreal, Coca-Cola, Nestle
March 2017
- March 2018
Kazakhstan
Resolution
Creative Head
Digital stories for McDonald's, Sony, Microsoft, Carlsberg, Infiniti, Chivas Regal, Lay's, Nissan, Jameson, Fa Men Xtreme, Nova Poshta
Won: Sony, Carlsberg, Infiniti, Philips, Peugeot
Won: Sony, Carlsberg, Infiniti, Philips, Peugeot
November 2013
- March 2017
Ukraine
Leo Burnett
Copywriter
Advertising Copywriter on Ukrainian and international markets
Clients: Philip Morris International
Brands: Marlboro, Parliament, Virginia, Chesterfield, L&M, President
Markets: Ukraine, Romania, Georgia, Armenia, Moldova
Clients: Philip Morris International
Brands: Marlboro, Parliament, Virginia, Chesterfield, L&M, President
Markets: Ukraine, Romania, Georgia, Armenia, Moldova
October 2011
- November 2013
Kiev, Ukraine
Tribal DDB
Digital Copywriter
Brands: McDonald's, OTP bank, Henkel, Lipton Ice Tea, Kenwood
February 2011
- September 2011
Kiev, Ukraine
Havas Worldwide Kiev
Copywriter
Brands: Citroen, Foxtrot, Kozel
June 2010
- October 2010
Kiev, Ukraine
Education
Taras Shevchenko National University Of Kyiv
Ph.D.
Successfully completed Ph.D. program
October 2004
- October 2007
Kiev, Ukraine
Taras Shevchenko National University Of Kyiv
MA in Social Philosophy
5 years of philosophy studies
September 1999
- June 2004
Kiev, Ukraine
Languages
Russian (Native),
Ukrainian (Native),
English (Advanced),
French (Advanced),
Skills
Branding,
Concept Development,
Copywriting,
Creative Strategy,
Digital Advertising,
Nominations
European Excellence Award
Silver Mercury (St.Pete) - Silver
KIAF (Kiev) - Bronze
Wow Done Awards (Kiev) - Bronze
Belyi Kvadrat (Minsk) - Bronze
Effie Awards (Kiev) - Finalist
Silver Mercury (St.Pete) - Silver
KIAF (Kiev) - Bronze
Wow Done Awards (Kiev) - Bronze
Belyi Kvadrat (Minsk) - Bronze
Effie Awards (Kiev) - Finalist