Alison McGinnis

Freelance Art Director

Anaheim Hills, CA, USA
I love being involved on projects from conception to completion but also have no problem jumping in the middle to help as needed. I have a great network of artists, illustrators, coders and copywriters as well to assist in making the pieces the best they can be - within budget and on time.

I specialize in print, social media creative, shopper marketing, production and packaging. I have worked with clients such as Chicken of the Sea Tuna, Patron Tequila, Dreyer's Ice Cream, Nestle, Musco Olives and more.

Work Experience

E29 Marketing

Art Director

(Formerly Pivot Point Marketing) Social media creative, production and packaging, shopper marketing for clients including Genova Tuna, Evivo Baby Probiotic, Evolve Biosystems, Earthbound Farms and more.

I still currently freelance with E29.
November 2015 - January 2020 California, United States


Freelance Designer / Art Director

Available to work on or off-site on a freelance or contract basis. Please email me for rates and availability.
November 2013 - November 2015 California, United States

Alcone Marketing Group

Art Director

• Prioritized multiple projects to ensure jobs are delivered within established deadlines and on brief
• Participated in the advancement and mentoring of junior designers
• Worked collaboratively with Creative Director, designers, copywriters and the production team to conceptualize, design, test and implement innovative solutions
• Prepped final mechanical files and uploaded to FTP
• Attended press checks to ensure correct final output
• Participated in brainstorm sessions and the development of creative concepts
• Prepared presentation decks
• Stayed in close communication with Creative Director
• Kept a positive attitude and contributed to a positive department moral
June 2012 - October 2013 Irvine, California, United States


Freelance Designer / Art Director

I bid on various freelance projects via and have kept those clients over the years. I have been hired to do a range of projects from corporate packaging, websites, trade show booths, personal invitations and more. The best part about an online source is I was able to work with clients all over the world and do research into that area's design trends and styles.
January 2009 - June 2012 Aliso Viejo, California, United States

Play N Trade Video Games

Art Director

• Manage an online media server for 300 franchisees controlling the brand image across the Nation
• Conceptualize all design and print collateral for in-store promotions and marketing materials for the franchise opportunity
• Attend weekly marketing, sales and training meetings for in-sight of what is needed
• Direct contact with printing presses to send files, proof and finish the project in a timely and cost effective manner
• PowerPoint presentations for prospective franchisees and investors
• Manage a Jr. Graphic Designer to assist with print collateral and Digital Advertising as well as website content
January 2006 - January 2009 Newport Beach, California, United States

Gazette Newspapers

Graphic Designer / Asst. Production Manager

• Design and build ads for over 300 customers
• Layout, build pages and flow editorial for an average of 132 pages per week
• PDF & Stuff pages, upload to printer’s HTML site
• Create new ideas for our company’s marketing packages
January 2001 - January 2006 Long Beach, California, United States

Nationwide Screenprinting

Production Asst. / Designer

• Design T-shirts for company/school uniforms & events
• Prepare negatives for screens
• Proof PMS colors and registration
March 1999 - January 2001 Santa Ana, California, United States


Platt College

Associates Degree in Graphic Design

June 1999 - January 2001 Newport Beach, California, United States


Abobe Illustrator, Acrobat Professional, Adobe Indesign, Adobe Photoshop, AfterEffects, Art Direction, Attention To Detail, Brainstorming, Concepting, Consumer Product Goods, Fast Deadlines, Marketing, Microsoft Powerpoint, Networking, Photo Manipulation, Pre-Press Knowledge, Prioritize Multiple Projects, Shopper, Social, Team Player,