What makes me stand apart is my unique blend of UX/UI design experience, system architecture, and behavior with a strong background in digital design, brand identity, online and offline media. Possessing a wide range of skills: ideas generation, concept making, research, creative execution, supervision, strategy, presentation, project and team leadership, multi-disciplinary approach, the ability to work in an international environment and deep knowledge of art and culture.

I leveraged these skills to create dynamic UI/UX designs with complex requirements and providing cutting-edge solutions in technology and design, which is intuitive, easy to assimilate, and most of all, create an enjoyable experience. I possess strong leading experience that I have acquired through teaching, mentoring and lecturing as well with my work roles. Over my UI/UX design career, I have proven experience with conceptualisation, design, and implementation, utilising current and evolving technologies. I bring a marketing focus on quantifiable ROI to my work, and always respect brand standards and identity.

I collaborate with both the business and development departments to establish business requirements and I work side-by-side with front and back-end developers. I acquired my work experience in the following industries: IoT (The Internet of Things), telecommunications, technology, media, retail, and finance.