Aiti Tu
Art Director/Graphic Designer
New York, NY, USA11+ years of working at boutique and global advertising agencies, corporate in-house marketing, as well as running my own consulting firm, with a focus on brand development in the luxury, fashion, entertainment and real estate markets.
Work Experience
Tishman Speyer
Freelance Senior Graphic Designer, Corporate Marketing
• Design corporate marketing materials for a global real estate firm and Rockefeller Center
• Format PPMs, quarterly reports, investor relations memos and communications materials in Microsoft Word and Powerpoint
• Created pitch books, presentations, brochures, eblasts, signage, logos, ads (print and flash banner ads) and other marketing materials for the Acquisitions, Property Management and Leasing teams for all regions
• Format PPMs, quarterly reports, investor relations memos and communications materials in Microsoft Word and Powerpoint
• Created pitch books, presentations, brochures, eblasts, signage, logos, ads (print and flash banner ads) and other marketing materials for the Acquisitions, Property Management and Leasing teams for all regions
February 2011
- Present
New York, New York, United States
Aiti Tu Designs, NYC
Founder, Creative Director
• Established consulting firm to expand client base beyond luxury and entertainment. Key clients include Rapp Collins, Lehman Brothers, The Korean American Bar Association of Chicago, WITNESS.org, FUME Relations, Craftwell Inc.
January 2005
- Present
New York, New York, United States
Chillingworth Radding
Senior Art Director
• Co-managed 10+ accounts at a boutique agency with a total billing of approx. $15 million per year
• Accounts included: Waterford Wedgwood, Asprey & Garrard, All-Clad Metalcrafters, Brunschwig & Fils, MicroCotton, Pantone, Douglas Elliman, Carolee Jewelry, Penny Preville, Billotta Kitchens, Artistic Tile, and Bernardo Fashions
• Advertising campaigns used all forms of media including print, direct marketing, billboards and other forms of outdoor advertising, video and internet
• Co-led creative team as well as managed budgeting and production processes
• Supervised team of 5+ junior designers and production artists
• Worked with business development team to win new clients (helped to secure over 50% of new accounts)
• Worked with top fashion/celebrity photographers
• Accounts included: Waterford Wedgwood, Asprey & Garrard, All-Clad Metalcrafters, Brunschwig & Fils, MicroCotton, Pantone, Douglas Elliman, Carolee Jewelry, Penny Preville, Billotta Kitchens, Artistic Tile, and Bernardo Fashions
• Advertising campaigns used all forms of media including print, direct marketing, billboards and other forms of outdoor advertising, video and internet
• Co-led creative team as well as managed budgeting and production processes
• Supervised team of 5+ junior designers and production artists
• Worked with business development team to win new clients (helped to secure over 50% of new accounts)
• Worked with top fashion/celebrity photographers
January 1999
- January 2009
New York, New York, United States
Grey Entertainment
Junior Art Director
• Worked in a team to develop concepts for major entertainment clients: InStyle Magazine, Lion King (Broadway Show)
May 1997
- January 1998
New York, New York, United States
Education
Fashion Institute Of Technology (FIT)
BA, Advertising Design
September 1993
- June 1997
New York, New York, United States
Skills
Acrobat Pro,
Basecamp,
Box,
Dreamweaver,
Flash,
Illustrator,
Indesign,
Microsoft Word,
Photoshop,
Powerpoint,
Affiliations
AIGA