Helping small businesses and creatives telling their own stories through custom branding and tailor-made websites.

Designing and developing custom websites with Figma and WordPress (in most of the cases, developing the theme from scratch, using as fewer plugins as possible and taking advantage of the WordPress core features), following the best design practices and web standards.

Being an active mind during the development of the festival’s concept and naming.

Creating the visual identity of the 1st, 2nd and 3rd festival’s editions and designing/developing its first website (2016-2021), with WordPress and Salient Theme.

Managing the festival' social media networks, writing and creating content for its posts.
Designing and creating its newsletter templates using Mailchimp.

Working on the improvement of the responsive layout design, semantics, accessibility and performance of two already started web projects, in different stages of development and with slightly different tech stacks, including: Vue.js (v2), WordPress (as headless CMS), Sass, Pug, HTML5, JavaScript, TypeScript and Git.

During these months of researching, commitment and discovering, I had the opportunity to learn a lot, working for the first time with Vue.js, Pug and TypeScript.

Working on various projects from print to digital, including (re)branding, logo design, posters, flyers, booklets, web design, newsletters and social media content.

Developing Marácula's branding, its website (with Bootstrap, in collaboration with Nuno Leites) and all the promotional materials for its theatre productions.

Co-founding Snack, a design and animation studio based in Porto, alongside my brother Nuno Leites and my friend Carlos Meinedo, where we offered high quality projects with creative relevance to both national and international clients.

Dealing directly with clients, budgeting, managing projects and analysing briefings.

Working as designer and creative director on a variety of projects, mainly focusing on branding,
poster design, editorial design and web design.

Helping the startup Simplicasa from the concept to the product launch, through naming, branding, web and mobile app design, icon design (with Carlos Meinedo), print design, some copy and social media content design.

Being invited by Tiago Pedras, my teacher of Web, Interfaces & Programming, to work at his web design studio under his mentoring.

Actively participating in the creative process of the studio and doing information architecture, microcopy, wireframes, user interface design and front-end development (HTML and CSS).

Being responsible for the design and front-end development (HTML and CSS) of YouCook’s website.

Learning UX & UI Design, HTML5, CSS3, Sass, Responsive Design & Development, JavaScript Foundations, jQuery and React Foundations.

_ Introduction to UX & UI Design – 20h (20)
_ HTML5 – 28h (19)
_ CSS3 & SASS – 28h (19)
_ Responsive Web Development – 24h (19)
_ JavaScript Foundations & jQuery – 48h (18)
_ Multidisciplinary team project: Digital Project 360º – 52h (15)
_ Workshop: React Foundations – 32h (18)

Learning about Graphic Composition & Expression, Design and Visual Culture, Illustration, Typography, Editorial Design and Graphic Production.

Most relevant subjects:
_ Project I – Communication (16)
_ Digital Laboratory II (18)
_ Illustration (17)
_ Typography Studies (18)
_ Project II – Communication (15)
_ Design and Visual Culture (18)
_ Graphic Production (18)

Learning about Colour Theory, Drawing, Art and Design History, Screen Design, Creative Writing and Storytelling, Multimedia Production, Web, Interfaces & Programming and Motion Graphics.

Most relevant subjects:
_ Digital Laboratory II (15)
_ Creative Writing and Storytelling (16)
_ Drawing (17)
_ Project II – Multimedia (18)
_ Screen Design (15)
_ Web, Interfaces and Programming (17)
_ Motion Graphics (19)