Addhemar Sierralta

Freelance Creative Director, Art

Miami Beach, FL, USA

Work Experience

A Studio Called Ademo

Freelance Creative Director, Art

- Manage an independent studio specialized in creating marketing campaigns and design experiences for national and global brands
- Led a team in developing the brand identity for McDonald’s Worldwide Convention 2022
February 2021 - Present Miami Beach, Florida, United States

The Community

Associate Creative Director, Art

- Co-created the brand identity and campaign for the documentary film 'Speed of Thought'
- Collaborated with Publicis Media and Snapchat to develop an AR learning platform
September 2019 - February 2021 Miami, Florida, United States

Freelance

Senior Art Director

- Co-led social and digital content creation for Verizon’s Nationwide 5G rollout
- Developed creative campaigns and visual directions for half a dozen pharmaceutical brands
November 2018 - August 2019 United States

We Are Unlimited

Associate Creative Director, Art

- Led social content creation for over a dozen McDonald’s promotions and product innovations
- Collaborated with various strategists to creatively interpret and implement real-time data
January 2017 - October 2018 Chicago, Illinois, United States

Havas Worldwide

Associate Creative Director, Art

- Managed a team of creators and influencers to produce integrated campaigns for Kmart

- Helped launch The Annex, a millennial study in emerging culture, creativity and consumerism
April 2015 - January 2017 Chicago, Illinois, United States

Mcgarrybowen

Associate Creative Director, Art

- Developed and executed multiple integrated campaigns for over 30 iconic brands
- Co-launched/co-managed mcgarrybowen’s U.S. multicultural creative department
June 2008 - April 2015 Chicago, Illinois, United States

MTV Networks

Production Coordinator

Assisted in the production of various broadcast brand identity packages, reality shows, concerts, award shows and charity events across MTV, VH1 and Nickelodeon networks
January 2006 - September 2006 Miami Beach, Florida, United States

Freelance

Production Assistant

Contract production crew member for tv, film, music, events & branded experiences.
January 2005 - June 2008 Miami, Florida, United States

Education

Miami Ad School

Art Direction Portfolio Program

July 2006 - June 2008 Florida, United States

Florida International University

Bachelor of Science in Communication, Advertising

August 2001 - December 2004 Florida, United States

Universidad Peruana De Ciencias Aplicadas

Comunicaciones, Comunicación y Publicidad
January 2001 - June 2001 Peru

Languages

English (Native),
Spanish (Native),

Awards

In-House Agency Forum (IHAF)

Honorable Mention, Corporate Communications: Brand Identity Kits - McDonald's Worldwide Convention

2022

Chicago International Film Festival (CIFF) TV Awards

Gold Plaque, Health Care - BCBS Live Fearless Campaign

2015

American Advertising Federation (AAF)

Silver Award, Online Video Campaign - Sears

2014

Association Of National Advertisers (ANA)

Finalist, Multicultural Excellence Awards, Hispanic - Kraft Mayo

2012

Skills

Adobe Creative Cloud, Art Direction, Branding, Campaign Development, Content Creation, Design, Experiential, Google Workspace, Illustration, Keynote , Microsoft 365, Photography, Production, Social, Storytelling,