Showcase & Discover Creative Work

Eric Valdez

Art Director

Detroit, MI, USA
11 + years as a Graphic Designer focusing on web, print and interactive design and development for Fortune 500 clientele

8 + years as a Multimedia Designer focusing on creating interactive presentations in flash or video for digital formats.

Work Experience

Team Detroit

Art Director

• Ensured highest possible quality for various online media; websites, banners and emails
• Monitored progress of assigned projects through each phase of development; copy, production and research
• Worked closely with ACD, copywriters, designers, project managers, account executives and tech leads to meet deadlines
• Projects include but not limited to: Quick Lane, Genuine Service, Fordvehicles.com, Motorcraft, Ford Parts, Ford Owner, Lincoln Owner, Dollar General and National Geographic.
March 2007 Dearborn, Michigan, United States

Ford Motor Company

Graphic Designer/Developer

• Perform front and backend site/interface design for online B2C and B2B applications using html/css
• Develop design briefs from Usability Surveys/User Interviews
• Conceptualize identities through Focus Groups/User Observation/Questionnaires
• Projects include but not limited to: Jaguar, Land Rover, Ford ADS Business Office
June 2006 - March 2007 Dearborn, Michigan, United States

Ford Motor Company

Art Director

• Spearheaded the creation of graphic standards and processes; including an online graphic schedule board
• Performed front and backend design for online training intervention courses
• Interpret client’s creative needs
• Develop design briefs from gathered information
• Conceptualize identities through use of ‘icons’, layout and color palette for electronic and/or printed graphic materials
• Focused on html design, graphic design, and development areas for instructional design materials
• Created interactive presentations, introduction in Flash for publication on the WWW
• Projects include but not limited to: DORF, GAMT, ITIL-eLearning, Ford Finance, Architecture, Security, and TEM
January 2005 - June 2006 Dearborn, Michigan, United States

Fourth Generation Services

Multimedia Designer

• Interpret client’s creative and business needs
• Develop design briefs from gathered information
• Conceptualize identities through use of logos, layout and color palette for electronic and/or printed graphic materials
• Focused on html design, graphic design, and development areas for sales, advertising, and public relations materials
• Created interactive presentations, introduction in Flash for publication on CD format or the WWW
• Projects include: FordMSD.com, Bigthree.com, Ford Team Racing, Ford 2 Tier, MHCC (Michigan Hispanic Chamber of Commerce), USHCC (United States Hispanic Chamber of Commerce,) and AFMMD (Alliance of Ford Motor Minority Dealers)
October 1996 - May 2003 Troy, Michigan, United States

Education

College For Creative Studies

Advertising Design

September 2002 - June 2004 Detroit, Michigan, United States

University Of Michigan

Graphic Design

September 2004 - June 2006 Ann Arbor, Michigan, United States

Skills

Adobe After Effects, Adobe Illustrator CS5, Adobe InDesign CS5, Adobe Photoshop CS5, Cinema 4D, Dreamweaver, Final Cut Pro,