Business owner.

Key objectives
To develop supporters experiences that amplify the core messages and objectives of the charity.

1. Brand development and delivery across all forms of internal and external communications.
2. Develop supporter experiences through positive use of design across all channels.
3. Maximise the delivery of the charities core strategic plan to supporters.
4. Ensure accessibility standards are embedded into all forms of print and digital content delivery.
5 Develop Microsoft Word based communication template for use across the organisation.
6. Streamline design and artwork production and embedded a robust review system.

• Implementing and developing brand identity across the business.
• Developing a robust publishing process for Audit Commission reports.
• Producing a report style that met current industry standards for digital accessibility.
• Creating Adobe InDesign and Microsoft production templates that worked as a linked production process to deliver print and online formats from a single workflow.
• Meeting key business objectives of time saving, error reduction, consistency and flexibility.
• Producing printed reports, interactive PDF files, e-commerce, web banners, leaflets and flyers.
• Responding promptly to ever-changing demands on my skills as the Commission moved towards abolition.
• Managing the print and digital delivery of the Annual Report and Accounts.

• Successfully building strong relationships with a small group of businesses.
• Creating and developing brand identities and marketing tools for business and products.
• Assisting clients to understand and develop marketing via websites, blogging and social media.
• Creating high quality, cost effective design and artwork for print and digital delivery.
• Developing skills in project planning, marketing, time management, face-to-face client contact, basic budgeting and business accounting.

• Developing the design service across the business working with colleagues at all levels.
• Senior Account Creative for the company’s biggest client, Booker, the UK’s largest wholesale food business.
• Delivering corporate design structure and producing regular promotional themes for the client’s core retail business.
• Leading a team of three designers and art workers, work included in-store point-of-sale, business-to-business direct mail, advertising and gala awards ceremony stage sets, promotional material and video screen graphics.

• New business development with Stonegate, a major UK egg producer.
• Packaging and promotional material for the ‘Intelligent Eating’ brand of traditional free-range eggs, enriched with Omega 3 DHA.
• Designs produced like-for-like sales growth in Waitrose supermarkets of 150 per cent.
• Established Superior as a key provider of design and print services to Stonegate.