James Warfield

Design Director at Dare

London, United Kingdom
I love to engage an audience. Tease, tempt, wow. Make them laugh, get them involved, spread your butter, love your brand, sit their bums firmly in their seats and open their eyes a little bit wider. That slight turn of the head, placing one ear more closely to the speaker, that's the effect I have. This goal isn't bound by media.

I've strategised, digitised and advertised. Bring me more.

I succeed as digital designer, brand creator, animator, film maker and director. The wide, world of web feels like home. How do I move seamlessly between so many disciplines? I know that good ideas work and the best ways to shout about them. I devour new ways of thinking. I adapt, experiment, play and work hard for it. My vision inspires others and my passion makes it happen. I make a difference wherever I work, whatever I do.

Design, marketing and advertising change subtly and yet massively each day. I actively develop my understanding of this ever widening landscape. Both frightening and exhilarating in equal measures, I continue to evolve with it.

Alongside commercial work, I often create self-initiated art and design projects as Wig-01; a partnership experimenting within art, design and ideas. We’ve created everything from tattoos, self-initiated book projects to conceptual animations screened at onedotzero at the ICA in London.

Work Experience


Design Director

October 2010 - London, United Kingdom


Creative Director

2008 - 2010 Leicester, United Kingdom


British Design & Art Direction (D&AD)

In Book


Art Direction, Animation, Branding, Creative Direction, Digital Advertising, Digital Design, Filmmaking, Graphic Design, Interaction Design, User Interface Design,