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ABOUT
Housed in a store-front gallery on Manhattan’s Upper Eastside, Traffic, one of New York’s premiere creative management agencies, represents a select group of illustrators and photographers, independent art directors and copywriters, and provides in and out-of-house creative services.

As one of New Yor… Read More
ABOUT
Housed in a store-front gallery on Manhattan’s Upper Eastside, Traffic, one of New York’s premiere creative management agencies, represents a select group of illustrators and photographers, independent art directors and copywriters, and provides in and out-of-house creative services.

As one of New York’s top creative management agencies, we are fortunate to work with some of the world’s most extraordinary commercial artists today. Whether it’s the select group of illustrators and photographers, or the cutting edge art directors and copywriters, we continuously seek out exceptional talent.

Years of cultivated alliances and long-standing relationships in the creative industry have contributed to our success as a creative “hub.” Collaborations with leading brands in fashion, cosmetics, consumer goods and publishing industries provide a proven track record. (client list) Our name synonymous with fresh creativity and skilled project management, we have maintained a top position inside a highly competitive industry. With an eye to past, a place in the present and a vision to the future, we embrace a constantly evolving marketplace and reflect the zeitgeist of the times.

BRANDING + DESIGN
Our area of expertise starts as creative matchmakers. For the past 15 years we have provided clients with thoughtfully curated teams and individuals, as well as provided seasoned knowledge and guidance in brand marketing, design, advertising, licensing, publishing, and public relations. Our experience in the field brings great insight and expertise into the mix. Our talent pool includes independent art directors, copywriters, creative directors, product and packaging designers, web designers, social media specialists, marketing strategists, boutique advertising and design agencies and public relations companies. The brands we work with range from established international brands and fortune 500 companies to innovative start-ups. Each project is uniquely tailored to a client’s individual needs and circumstances.

TRAFFIC HOUSE TEAM
Our House branding and design component has evolved through clients’ request for a more hands-on involvement with creating and managing the branding and visual identity of their companies. We oversee and care for a small group of clients that include Art Assure Ltd, IZAK, Edelman Arts, Marcoart, Kuky Nobel, and more. We provide seasoned branding, strategic development and design focusing primarily on print, promotions, web, as well as social media strategies.

TRAFFIC LICENSING
Licensing has been an important stepping-stone for our artists. Alongside a successful commercial career, we believe an artist must have ownership of their own vision and craft. On a commercial level, this is most effectively done through cultivating a licensing program.

We launched our first fully integrated licensing program with famed fashion illustrator, Izak Zenou, in the spring of 2010. Working closely with Izak and our licensing partners, we developed the IZAK brand, which in this short time period has multiple licensing components ranging from handbags and accessories, digital accessories, greeting cards, calendars, gift products, cosmetics, and more. Highlights of the program include paper products (notebooks, binders, cards and gift bags) carried in the Everyday stationery section at Target; handbags and accessories in three markets, US, Japan, and Korea, and a capsule collection of cosmetics bags and accessories at Sephora launched in Spring ’12. As we are quickly growing in the US and the East, we are now also expanding into the European market with paper products and accessories for Winter 2013 in both the UK and France.

We are currently developing programs for several other artists including Lucile Prache, Monsieur Z, Bil Donovan and Marco (Marcoart) and are continuously exploring opportunities for each artist we work with.

TRAFFIC ART SPACE
Traffic Art Space is a multi-disciplinary space that showcases the work of our illustrators, photographers and contemporary artists. TAS was born when the storefront in our building became available in the fall of 2009. It has allowed us to share the work of our artists with the public, as well as collaborate with talented artists and curators in presenting unique exhibitions and concepts. There are no rules and there are no limitations, except the limitations of the mind.

HISTORY
We opened our doors in the fall of 1996 with offices on Spring Street and a vision to the future. As we pioneered as the first agency representing independent art directors, copywriters, many of the individual components to a traditional agency team, this quickly proved itself to be the zeitgeist of the time, as more amorphous relationships between talent, agencies and clients became the optimal way of pairing the best creative talent with the most compelling corporate campaigns and identities. A year later, our first illustrator, Izak Zenou, joined the agency for representation and brought an unexpected addition to what is today a signification roster of talented illustrators. In 2010 long-time friend, mentor and associate, Majka Lamprecht, closed her eponymous photography agency, Lamprecht-Bennett, and joined Traffic to spearhead a photography division.

We hold true to our vision and mission to remain a highly distilled boutique agency that brings exceptional talent together with innovative brands, as we continue to develop a fresh vision for tomorrow. Read Less
Member Since: Oct 12, 2012