Tetiana Shevchenko

Creative Director

Kyiv, Ukraine
Creative Director

Work Experience

Advertising Avenue Agency

Creative Director

Work with many amazing brands: Nike, Finlandia, Jack Daniels, el Jimador, Lenovo, UNIQA, Novus etc. in a great team!
November 2014 - Present Kyiv, Ukraine

InterContinental Hotels Group

Art Direction & Design

To supervice photshootings for photos.
Oversee and design Projects from initial concept to launch.
Projects for print, package, interactive, brand, product and user experience. Specific activities include understanding and leveraging strategic and creative briefs, developing brand, experience and design concepts.
To supervice production of website design, tools for the company website i.e. interactive or plans.
Shooting TV commercials.
Present and sell creative concepts/campaigns.
To check all logos usage, collateral and POS materials meet with company standards.
To work with copywriting agency to create texts for POS materials.
To work with printing agency to create layouts for POS materials.
To ensure standard hotel POS materials and collateral are kept up to date and stocks are replenished.
February 2012 - October 2014 Kyiv, Ukraine

TWIGA Advertising Ukraine

Senior Creative Designer

Oversee and design Creative projects from initial concept to launch.
Shooting TV commercials.
Specific creative detail including layout, typography, photography and/or functionality.
Oversee and/or execute projects from concept through photo art direction/design including specified Development requirements for successful project launch.
Organize and plan details for multiple projects and make timely and quick decisions in order to meet project deadlines.
Participation in tenders, festivals.
Participation in tenders, festivals, the creation of workshops.
Development of TV commercials (from script development to monitor the implementation, development packshots), logos, corporate identity and so.
Creating concept (advertising campaigns) and Design for U.N.O., Subaru, Mitsubishi, PZU, KRAFT(Carte Noire,Jacobs), Bella, Kyevstar, Volia, Vitrum.
Goal-setting to designer.
June 2010 - February 2012 Kiev, Ukraine

TWIGA Advertising Ukraine

Creative Designer

Development packshots for TV commercials, logos, corporate identity.
Creating concept (advertising campaigns) and Design for U.N.O., Subaru, Mitsubishi, PZU, KRAFT(Carte Noire,Jacobs), Bella, Kyevstar, Volia, Vitrum.
September 2009 - May 2010 Kyiv, Ukraine

McCann Erickson

Specialist of computer graphic and design

Creating concept and Design for TM(life:)- Ukraine&Belarus; Business life; Loreal; VTB-bank and etc.). - Development the dtrafts, search and selection, photography and photo retouching, development the model building for printing. Participation in tenders.
July 2008 - March 2009 Kyiv, Ukraine

CityCom

Designer

Collaboration with Marketing and Communication team to fulfill marketing objectives by translation concepts and feedback into fresh and creative print designs.
Development the original design concept, production and maintenance of internal and external print materials (promotional and marketing materials, interoffice documents and forms).
Goal-setting to copywriter and designer.
Model building for printing, street advertising, leaflets, periodicals according to corporative style of City.com (model building for vendors with keeping their corporative style).
Participation in working out of advertising campaigns, products photography, color correction.
Working out of corporative products design.
Internal and external shops’ decoration.
Corporative style revision of subsidiary “Samobyt”.
Creation of the incoming group.
Web-design (sites, banners).
April 2006 - November 2007 Kyiv, Ukraine

Advertising Agency

Designer

Development packshots for TV commercials, logos, corporate identity and so.
Model building for printing, street advertising, leaflets, periodicals according to corporative style.
April 2005 - October 2005 Kyiv, Ukraine

Education

British Higher School Of Art & Design (BHSAD)

Courses

Visual Communications
Russian Federation

Kyiv National Taras Shevchenko University

Bachelor of Management

September 2006 - July 2009 Kyiv, Ukraine

International Solomonov University

Master of Computer Applications

September 2001 - July 2006 Kyiv, Ukraine

Languages

English (Advanced),
Russian (Native),
Ukrainian (Native),

Awards

TWIGA Advertising Ukraine

Moscow Festival - Silver, Promotional Gifts

2011

TWIGA Advertising Ukraine

Idea! - Gold, Print advertising

2011

TWIGA Advertising Ukraine

White Square - Gold, Marketing Effectiveness

2011

TWIGA Advertising Ukraine

effie awards - Silver, Media Innovation

2011

TWIGA Advertising Ukraine

effie awards - Silver, Small Budget

2011

TWIGA Advertising Ukraine

White Square - Gold, Print advertising and outdoor advertising

2011

TWIGA Advertising Ukraine

Popok Advertising Festival - Silver, Marketing Campaigns (Name of campaign: Paintings)

2011

TWIGA Advertising Ukraine

Popok Advertising Festival - Silver, Marketing Campaigns (Name of campaign: Lollipop Thermometer)

2011

TWIGA Advertising Ukraine

Moscow Festival - Silver, Print advertising and outdoor advertising

2010

TWIGA Advertising Ukraine

Ad Stars – Merit, Electronics/IT/Office Equipments

2010

Skills

- Publications, Cut-Click (2010), Lürzer's Archive Selection (2010),