Coventry University College
Looking after Coventry University College (CUC) & Coventry University Scarborough Campus (CUSC) branding and graphic design jobs.
Revamping the CUC brand to make sure it delivers the correct message to their audience. This includes graphics for online/offline. Also looking after print; prospectuses, mini guides, leaflets & newsletters
When I first started (21st August 2015) CUSC only had a logo, but no brand behind it to make a good impression. Going through several changes before cementing the decided style for CUSC. Also looking after online/offline graphics, alongside their prospectuses and also marketing material to introduce a brand new campus in Scarborough.
Coventry, United Kingdom
To develop and produce professional innovative design and artwork for a wide range of marketing and communication materials, e.g. Summer Campaign, Brochures, Annual report and internal newsletter. To act as champion for the College brand in terms of policing the use of logo and correct usage of colours internally and externally.
Working closely with the Marketing Manager and team to ensure design work meets the brief and is delivered within deadline. To develop templates for leaflets, posters, certificates etc that can be drawn upon for repeat use.
To liase with external printers and also to take photographs for the College marketing materials.
Designing newsletters, flyers for print, postcards for mail drops, artwork for website, HE Prospectus, printed media to promote Apprenticeships at the college, printed & online media to promote Open Evenings and logo designing.
I have also created a spreadsheet that allows myself and the senior designer to track and find existing briefs, which speeds up the search process for jobs/artwork/imagery and logos.
- August 2015
Freelance Graphic Designer
Creating artwork ready for web and also creating wire frame designs for websites. Alongside this I would also create dummy website designs in order to the clients to see visually what they asked for.
- April 2014
Birmingham, United Kingdom
Freelance Graphic Designer
I worked at Branch Martin Spicer for a week as a freelance graphic designer. It involved helping with the design of the BID2 document, creating the summer brochure for Visit Magazine, and also working on some designs for A4+ folder and A5 4pp brochure.
- August 2013
My first year included working in the marketing department as a Graphic Designer to produce microsites for specific curriculum areas. Microsites for ‘The Academy at Kidderminster’, ‘Samsung Skills Academy’ were the main sites that I concentrated on. Alongside this, I also looked after the social media networks, which included Facebook. From an inactive Facebook page with 900 fans, I was able to get it active and take the numbers to 3000, with it still rising. I was also given the chance to work behind the camera, where I was asked to take photography and videography. All videos were edited in either Adobe After Effects or Final Cut Pro. Videos were either uploaded onto YouTube, microsites or social media usage.
In my second year at Birmingham Metropolitan College, I was mostly involved in producing prospectuses, courses directories, adverts within newspapers and online. I also designed 6/48/96 sheet billboards for the new academy ‘The Academy at Kidderminster’ and also the Summer Campaign for 2013. I also produced communication materials for partnered businesses, curriculum and for the principal or the College. Alongside this I was also involved in producing a small magazine for the English department.
Software used; Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe After Effects, Cinema 4D & Final Cut X.
Skills; Time Management, Communication, Teamwork, Organisation, Branding & Identity, Brand development, Problem solving, Creative Direction, Research, Solutions and Production (printing/packaging).
- July 2013