Raffi Marhaba

Art Director/Graphic Designer

New York, NY, USA
Hello,
I'm a Senior Designer and Art Director with over +9 years of experience in the full process of design: conceptualization, management, and delivery. I'm skilled at working independently and collaborating with a team.
My design lens is focused on social justice and influences the work I do on every level. I believe my responsibility as a designer goes beyond simply making things "look good" - they need to be representative of their respective cultural and societal identities.

Work Experience

African American Policy Forum

Senior Graphic Designer

• Designed illustration series for the #SayHerName, #TruthBeTold campaigns among other major campaigns.
• Designed #SayHerName maps.
• Trained interns with a Branding & Design Principles Workshop.
May 2020 - Present New York, United States

GLSEN

Graphic Design & Production Manager

• Conceptualized, designed and produced all digital and printed collateral.
• Managed and enhanced brand's reputation in the public's eye, ensuring brand consistency.
• Developed and maintained relationships with production vendors; prepared specifications, negotiated rates, and managed bids and contracts.
• Applied a holistic social justice lens to all assets produced.
• Managed Jr. Designer.
January 2017 - May 2020 New York, United States

Collectively Free

Art Director & Graphic Designer

• Designed a 360 branding strategy: collateral, ad campaigns, packaging, email blast, Facebook and Twitter posts, POS materials, video editing and website.
• Kept the brand fresh and innovative.
September 2014 - April 2017

The Posse Foundation

Graphic Design Manager

• Designed collaterals, ad campaigns, email blast, Facebook and Twitter posts, POS materials and Posse's annual 2016 reports.
• Kept the relationships with vendors flourished.
June 2016 - January 2017 New York, United States

Confirmit

Art Director & Graphic Designer

• Designed a 360 branding strategy: branding guidelines (design and strategy), collateral, ad campaigns, infographics, email blast, Facebook and Twitter posts, POS materials and iconography.
• Kept the brand fresh and innovative.
October 2015 - June 2016 New York, United States

Wolfe & Doyle

Art Director & Graphic Designer

• Conceptualized YMCA campaigns.
• Executed all campaigns from start to finish.
May 2014 - September 2015 New York, United States

Stag And Hare

Graphic Designer

Worked on projects for Target + Coke, advertising, and packaging design for JBars.
March 2014 - November 2014 New York, United States

Mercy Hangover Prevention

Art Director & Graphic Designer

• Designed a 360 branding strategy: collateral, ad campaigns, packaging, email blast, Facebook and Twitter posts, POS materials.
• Supported every department with creative design.
• Kept the brand fresh and innovative.
September 2011 - March 2014 New York, United States

Scholastic

Graphic Designer

• Designed e-books and books covers.
• Executed interior design of books.
• Created typography and type treatment for pre-existing covers.
November 2011 - March 2014 New York, United States

Warner Music Group

Graphic Designer

• Contributed with team of creatives to envision and design packaging mock-ups for promotional materials
• Designed ads, posters, flyers, invitations and catalog book
• Photographed material to be used as content for promotional materials
March 2011 - June 2011 New York, United States

BAM Studio

Graphic Designer

• Created BAM’s 2000-2010 presentation book by incorporating creativity and layout skills. Followed a post-production scheme created to minimize costs while making it a high-end book.
• Retouched, manipulated and adjusted images.
• Updated content to the website.
May 2010 - September 2011 New York, United States

BBH, New York

Graphic Designer (Internship)

• Internship as selected from top student's
• Worked on creating a campaign which included packaging design, storyboards, ads (print and guerrilla)
2010 - New York, New York, United States

Education

Mackenzie Presbyterian University

Bachelor's of Arts in Translation

• Bachelor’s of Arts in Translation: English/French/Portuguese
February 2003 - December 2007 Sao Paulo, Brazil

The Art Institute Of New York City

AOS Graphic Design

• AOS, Graphic Design
January 2009 - June 2011 New York, United States

Languages

Spanish (Advanced),
English (Fluent),
Portuguese (Native),
French (Conversational),
Italian (Fluent),

Awards

The Art Institute Of New York City

Consistently part of the Honor Roll

The Art Institute Of New York City

Educational Scholarship for Academic Excellence

201008

The Art Institute Of New York City

GPA 3.9

Skills

Adobe After Effects, Adobe Illustrator, Adobe Indesign, Adobe Photoshop, Adobe Premiere, Advertising, Book Cover, Brand Guidelines, Branding, Editorial, Illustration, Infographics, Layout, Layout, Logo, Office Suite, Packaging, Photo Manipulation, Presentation, Print, Strategy, Typography, Video Editing, Web Design,

1 Great Skill I Have

P.S: I speak 7 languages (not all fluently).
Design is communication in every way.