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Founder of Primaluxe Design Studio, Betsy has been creating amazing work for over 20 years, defining and building brands with innovative visual solutions. She has an innate passion for print design and a drive to continually raise the level of her craft. Betsy's experience runs the gamut, from building corporate… Read More
Founder of Primaluxe Design Studio, Betsy has been creating amazing work for over 20 years, defining and building brands with innovative visual solutions. She has an innate passion for print design and a drive to continually raise the level of her craft. Betsy's experience runs the gamut, from building corporate brands to designing consumer packaging to creating memorable invitations and announcements. This experience has given her the opportunity to work with organizations such as: Krispy Kreme, Porsche, Starbucks, Emory University, CNN, Make-A-Wish Foundation, Coca-Cola and Budweiser. Betsy’s award-winning work has been featured in several publications and galleries including: HOW International Design Annual, Graphic Design : USA, typographyserved.com and the Behance Network Gallery. Heavily involved in design education, Betsy also worked as an instructor at the Portfolio Center for 8+ years and served as a critique panelist for AIGA’s annual portfolio review. A graduate of the University of Tennessee, Betsy holds a BFA in Graphic Design.

Specialties: Branding, Corporate Identity, Integrated Brand Communications. Custom Invitations + Announcements. Read Less
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