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6500 CDs used, more than 200 hours of work, 6 photographic subjects, 1 art-installation, 1 video and 1 font. These are the numbers of "PIRACY", an exhibition against music piracy, designed by Mirco Pagano and Moreno De Turco, which opened First Floor Under, TBWA\ITALIA events space.
Mirco and Moreno, two TBWA\ITAL… Read More
6500 CDs used, more than 200 hours of work, 6 photographic subjects, 1 art-installation, 1 video and 1 font. These are the numbers of "PIRACY", an exhibition against music piracy, designed by Mirco Pagano and Moreno De Turco, which opened First Floor Under, TBWA\ITALIA events space.
Mirco and Moreno, two TBWA\ITALIA creatives, with "PIRACY" denounced the problem that, like a virus, infects and destroys the music from the inside, preventing the artists to succeed and become idols as in the past. Their recognition is at risk, only the original CDs allow us to understand who they are and make them universally recognizable icons. A portrait made of pirate CDs would create a non-artist.
Subjects of the exhibition are the icons of the music world, recreated using the original CDs of their greatest hits. Bob Marley, Jim Morrison, James Brown, Elvis Presley, Jimi Hendrix and Freddy Mercury are the six subjects assembled with the help of Marco Simula (mock up artist) and photographed by FM Photographers - Fabio Orefice and Matteo Bottin. The exhibition also provides an art-installation that reproduces Michael Jackson and a stop motion video showing the singer attacked by the virus of piracy.
The exhibition was sponsored by FPM - Federation against Musical Piracy and the direction is by Francesco Guerrera and Nicola Lampugnani.


AWARDS

CANNES LIONS 2011 – 2 Shortlist \ Design

EUROBEST 2011 – 1 Shortlist \ Design


CREDITS

PORTRAITS
Creatives: Mirco Pagano, Moreno De Turco
Supervisors: Francesco Guerrera, Nicola Lampugnani
Producer: Federico Fornasari
Photographer: FM Photographers
Mockup Artist: Marco Simula, Moreno De Turco

VIDEO
Moreno De Turco, Mirco Pagano

TYPO
Moreno De Turco, Mirco Pagano Read Less
Member Since: Aug 31, 2012